PocketGamer.biz reports that Apple is planning on introducing a dedicated section in the iTunes App Store for premium games priced at $19.99.
However, the initiative will only be open to a restricted number of large publishers, rather than the thousands of smaller developers currently selling their titles on the main App Store.
PocketGamer's sources had no details on when this might happen, although Apple's WWDC conference in June was suggested as a possible launch venue.
The move may help Apple combat the natural trend towards low priced Apps, and would also indicate that Apple may be listening to long-running developer complaints that the Top 100 lists tend to reward cheaper but higher volume apps.
Being able to sustain higher priced apps in the App Store is, of course, in Apple's best interest. This is not the first time Apple has tried to promote these premium apps. In November, Apple invited select app developers to a press event highlighting many $9.99 apps and games. While several high profile have been introduced at the $9.99 price point, many have quickly seen price drops in the highly competitive App Store market.
Games are the most popular type of app the iTunes App Store making up almost 25% of all titles. TouchArcade.com covers the growing market of iPhone games.
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...