As usual, Apple executives were questioned about the possibility of an Apple netbook during today's financial results conference call. The issue has been raised a number of times but continues to be a hot topic given the fact that inexpensive netbooks seems to be boosting PC manufacturers' unit sales numbers.
Apple executive Tim Cook replied to the questions with a similar response as in the past. Cook said that when he looks at the existing netbook market, he sees cramped keyboards, terrible software, junky hardware and very small screens. While Apple is still looking at the space, they have no interest in putting the Mac brand on these types of devices. Cook notes that if they do find a way to deliver an innovative product that makes a real contribution, Apple will pursue it.
Despite Cook's denials, rumors have persisted that Apple has been ramping up a 10" Netbook with a possible touch screen. As Cook details, it seems unlikely that if Apple does enter the market, that a Mac netbook would resemble many of the existing low-cost devices currently available.
Apple recently announced that Tim Cook will be stepping down as CEO later this year, after 15 years of leading the company.
Effective September 1, Apple's hardware engineering chief John Ternus will become the company's next CEO, while Cook will become executive chairman of Apple's board of directors. In his new role, Apple said Cook will assist with "certain aspects" of the company,...
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices.
It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
While not too much has been reported about the next Apple Watch models, there are a few rumors about potential design changes and watchOS 27 features.
Apple Watch Series 12 and Apple Watch Ultra 4 models are expected to be released in September, and we have outlined some of the key rumored hardware and software changes below. A new Apple Watch SE is not expected this year, as that model was...
