Apple's Deal With Google for iPhone Search Pegged at Over $100 Million Per Year
Silicon Alley Insider reports on information from a source claiming that rumors of Apple looking to develop its own search engine are untrue and that Apple's current deal with Google to provide default search functionality for the iPhone is currently worth over $100 million per year to Apple in revenue sharing.
Our source tells us "there's too many options" for search on the market, so there's no reason for Apple to build its own search engine.
Another reason Apple might not want to build its own search engine: It's getting over $100 million a year from Google in its revenue share deal, according to our source.
For Apple, that's not a lot of money. But, it's enough that it doesn't make sense for Apple to put considerable resources towards building its own Internet search engine. And, if Apple wanted more money or options, there's Microsoft -- with Bing and a big checkbook.
A report from BusinessWeek last month had in fact claimed that Apple and Microsoft have been in talks to make Bing the default search provider for the iPhone as the relationship between Google and Apple has reportedly soured as competition between the two companies has become increasingly intense.
Popular Stories
Apple recently announced that Tim Cook will be stepping down as CEO later this year, after 15 years of leading the company.
Effective September 1, Apple's hardware engineering chief John Ternus will become the company's next CEO, while Cook will become executive chairman of Apple's board of directors. In his new role, Apple said Cook will assist with "certain aspects" of the company,...
While the iPhone 18 Pro and iPhone 18 Pro Max are not launching until September, there are already plenty of rumors about the devices.
It was initially reported that the iPhone 18 Pro models would have fully under-screen Face ID, with only a front camera visible in the top-left corner of the screen. However, the latest rumors indicate that only one Face ID component will be moved under the...
macOS 27 will have a "slight redesign" compared to macOS Tahoe, along with an option to automatically group tabs in Safari, according to Bloomberg's Mark Gurman.
In his Power On newsletter today, Gurman said the design changes will help to address some of the criticism surrounding macOS Tahoe's new Liquid Glass interface. In particular, the changes should improve overall readability....
