Macworld San Francisco 2010 Best of Show and Day One Impressions

141216 pogue2 500

Macworld Expo San Francisco 2010 kicked off yesterday with a presentation by The New York Times' David Pogue and guest appearance by actor LeVar Burton. While the Pogue keynote was a huge departure from Steve Jobs' traditional keynotes, it was infused with music, humor, theatre, and even an interview with the team behind AutoTuneTheNews (who happen to use Macs).

Here's a short clip of the beginning of Pogue's presentation which mocks Microsoft CEO Steve Ballmer:

Best of Show

Also new in this year's Macworld was a Best of Show DEMO session held immediately prior to the opening of the show floor featuring six of the best products at Macworld Expo.

The video embedded below shows off Ten One Design's Mac software which allows you to use the MacBook, MacBook Pro and MacBook Air's multi-touch trackpad as a pressure sensitive trackpad when using a Pogo Stylus:


The full list of "Best of Show" DEMO products are listed here:

- Ten One Design's Inklet- use your multi-touch trackpad as a drawing tablet
- Microvision SHOWWX Laser Pico Projector - Laser-power pico projector
- Canson's Papershow - Take hand written notes that appear on the screen in real time
- Carina's Skyfi and Sky Voyager - Spot stars in the sky with your iPhone and control your telescope with a Wi-Fi to serial adapter.
- Quickoffice Connect Mobile Suite - Access, view, edit and share Microsoft Office documents on your iPhone
- Yapper - Easily build an iPhone App based on an RSS feed.

Impressions

The Macworld show floor was contained in a smaller space this year, but the early foot traffic seemed particularly busy on opening day. It was genuinely difficult to make your way through portions of the hall due to the number of attendees.

052812 crowd 500

Impressions from both vendors and long time attendees were quite positive, given the number of visitors.

Virtualization developer VMWare was present showing off version 3 of Fusion which was released in October. Version 3 had brought Windows 7 support, Snow Leopard optimizations, and more to Fusion. VMWare Director of Personal Desktop Products Pat Lee seemed optimistic about the strong early showing at the event.

Macworld continues on Friday and Saturday, and dates for next year's Macworld Expo have been set for January 25th-29th, 2011.

Popular Stories

wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...