Apple Now Requiring Reservations for iPhone Purchases in China

112352 iphone 4 reservation selection china
iPhone 4 reservation selection screen (Apple China)

As noted by M.I.C. gadget, Apple has once again tightened requirements for iPhone 4 purchases in its Chinese retail stores, now requiring that customers make reservations before visiting their stores to purchase the device. The change comes amid shortages of the iPhone 4 that have been accompanied by scalpers scooping up a significant portion of the available supply.

Here's how the new restrictions work: a customer needs to reserve an iPhone 4 online, choose the nearest retail store to pick up, and then Apple China offers the date and time for you to pick up. An email will be sent to customers after the reservation is successfully made. When a customer is picking up the iPhone 4 at the retail store, the name on the reservation must match the name on his/her ID exactly. Shoppers are reminded that they may purchase only one iPhone 4 each day.

Apple deployed the one-per-person limit and ID requirement last week in order to address the scalping issue, but has apparently felt the need to go further in requiring reservations to limit the number of walk-in customers attempting to get their hands on the popular device.

112352 iphone 4 reservation cart china
Reservation "cart" for Sanlitun retail store (Apple China)

As confirmed by Macworld, Apple's Chinese retail stores are taking only a limited number of reservations per day, corresponding to the stock on hand at each location. Stocks at all four retail stores were sold out by late morning today, indicating that customers may now find themselves competing online for reservation spots until the supply crunch is alleviated.

Related Forum: iPhone

Popular Stories

maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
apple wallet drivers license feature iPhone 15 pro

Apple Says These 7 U.S. States Plan to Offer iPhone Driver's Licenses

Monday February 9, 2026 6:24 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
14 inch MacBook Pro Keyboard

New MacBook Pros Could Now Arrive in March

Sunday February 8, 2026 6:02 am PST by
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman. In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...