Apple Slips to Fourth in Worldwide PC Sales With iPad Included

081408 canalys 1q2011 pc share

Research firm Canalys today reported its data for worldwide first quarter PC shipments, pegging Apple in fourth place with 9.5% of the market when tablets such as the iPad are included in the calculation. Apple slipped one notch from its third-place finish in the fourth quarter of 2010 as the company shipped fewer-than-expected iPads to begin the year as it cleared existing inventory of the first-generation models and sought to ramp up production on second-generation models.

With the iPad being added to the mix, Canalys calculates Apple's year-over-year growth for the quarter at nearly 188%, but down 31% from the previous quarter.

Apple continued with its strategy to dominate the pad market, with the iPad or iPad 2 available in 59 markets by the end of Q1. A combination of strong Q4 sales and the announcement of the iPad 2's launch across major markets at the end of March contributed to Apple's iPad shipments being down 31% sequentially. The full impact of the iPad 2 launch will not register until subsequent quarters, as Apple gets the product into the hands of consumers. While pad sales continued to lift Apple's results, PC vendors with a focus on the consumer netbook and notebook market, such as Acer and Asus, did not fare so well.

Canalys reports that a total of 6.4 million "pad" devices were shipped during the quarter, with Apple accounting for 74% of the total.

Related Roundup: iPad
Buyer's Guide: iPad (Don't Buy)
Related Forum: iPad

Popular Stories

wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...

Top Rated Comments

iOS v Android Avatar
193 months ago
Make up your mind what you want to count iPads as. Damn is it a mobile device a computer. Someone give them a ****ing category already.
Score: 7 Votes (Like | Disagree)
NebulaClash Avatar
193 months ago
The iPod was not a fad by any sense of the word. Once you reach a decade of popularity, it's not a fad. It's like calling land line phones a fad because there was a time when they didn't exist, then they did exist and were popular, and now they are fading due to cell phones. Ridiculous.

A fad is something that comes and goes quickly with a spike in popularity at its peak, and then people look back and wonder why they did it. That isn't the case with the iPod which still sells in the millions.

Amazing to see how people will resort to anything to make Apple look less popular than they are.
Score: 6 Votes (Like | Disagree)
TimUSCA Avatar
193 months ago
Well you have a point there. The iPod was a so-called fad too. It took 8 or 9 years for it to wear off and see fickle consumers switch to the next fad, the iPhone and iPad. The iPad-like devices may be a fad but it's likely to die out b/c a it's replaced by a next gen device. Apple is already showing it's cards in melding OS X with hints of iOS.
I disagree. The only reason people stopped buying the iPod was because it was more convenient to have a phone and iPod in a single device. Once people started buying iOS and Android devices, they no longer *needed* an iPod.

So the iPod didn't die down because it was a fad... it died down because technology has replaced it. The need for a PMP such as the iPod is still very much alive, just in a different form.
Score: 5 Votes (Like | Disagree)
callme Avatar
193 months ago
No surprise the iPad is just a fad and people are starting to realize how limited it is. Its frustrating on a lot of cool websites and no file system makes it very limited.

Stuck record! Same old comment, still not true.

They can sell as many as they can make, production is the limiting factor at the moment NOT lack of demand.
Score: 5 Votes (Like | Disagree)
Andronicus Avatar
193 months ago
I dont think iPads should be included. A computer shouldn't need a computer to be usable.
Score: 5 Votes (Like | Disagree)
iekozz Avatar
193 months ago
However the iPad is not a pc, so this report is a bit on the Apple side here.
Score: 5 Votes (Like | Disagree)