We've relayed multiple times that the Apple Back to School Promotion would be starting at any minute. The predictions starting kicking off a few weeks ago with today even being suggested a possible launch date. We're finally going to see Apple's Back to School promotion launching tomorrow (June 16th), and we actually have photographic proof of the imminent launch.
The above photos were sent to us by a tipster indicating that the promotion will offer a $100 gift card that can be used in the Mac App Store, iTunes Store, App Store or iBookstore, and that it will launch tomororow. In the fine print it specifically lists "June 16th" as the launch date with the promotion running until September 20, 2011".
The offering of an App Store gift card is a notable departure from Apple's previous Back to School promotions which offered students free iPods with the purchase of a Mac. The new push into App Store credit is a reflection of Apple's new push into the App Store for Mac that launched early this year. The Mac App Store will be the distribution point for Mac OS X Lion and Final Cut Pro X.
Update: iSpazio.net reports that European Apple Back to School will also be kicking off with a 75 Euro gift card.
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Monday February 9, 2026 6:24 am PST by Joe Rossignol
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps.
The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future.
To set up the...
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman.
In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...
