36 percent of active iOS devices are already using iOS 7 according to information published by Mixpanel, a mobile analytics firm.
Apple has frequently touted the rapid adoption of new operating system upgrades as a significant strength of its mobile operating system, ensuring that developers who adopt new APIs and features like iCloud or Passbook will see a large market for their wares.
For comparison, ad network Chitika currently estimates iOS 7 adoption at just 18 percent, showing the serious variances in estimating iOS upgrade patterns. After the iOS 6 launch, Chitika estimated iOS 6 adoption at 15 percent 24 hours after release. iOS 5 took five days to reach 20 percent adoption.
iOS 5 added over-the-air updates, allowing customers to upgrade their iOS operating system without needing to plug it into a computer first. This means iOS 6 and iOS 7 upgrades were easier to perform than the jump from iOS 4 to iOS 5.
For one more data point, 44% of visits from iOS devices to MacRumors yesterday were from devices running iOS 7.
Monday October 19, 2026 9:37 am PDT by Joe Rossignol
Apple today sent out invites for an experience in Los Angeles on Wednesday, October 28, and the "Pro and tell" tagline on the invitation likely means that the rumored MacBook models with touch-enabled OLED displays will stick with MacBook Pro branding instead of the once-rumored "MacBook Ultra" name.
The long-rumored "iPhone Ultra" ended up being named iPhone Duo, so speculation that Apple...
Tuesday October 20, 2026 11:12 am PDT by Juli Clover
With just three days to go until the iPhone Duo is released, Apple is getting ready for the launch. Behind the scenes, the App Store now has screenshots of Apple's built-in apps running on the Duo. We've seen some apps in marketing materials, but images of the ones we haven't seen give us an idea of what it will be like using the iPhone Duo day to day.
Many apps are shown in landscape...
Monday October 19, 2026 9:05 am PDT by Juli Clover
Apple's Greg Joswiak today hinted at new product announcements coming next week, sharing a social media post that says "Can't wait to pro and tell next week."
Rumors suggest Apple is planning to debut the new MacBook Pro with an OLED touchscreen display, an M6 entry-level MacBook Pro, an M6 iMac, an iPad mini with an OLED display.
Can't wait to pro and tell next week....
I wouldn't be surprised if a large number of those people would revert back to iOS 6. iOS 7 feels rushed, it's great in some ways, but horrible in other ways.
Edit: Some people don't agree with my comment. I'll make a thread about the flaws in iOS 7's design some day - just for you!
I wouldn't be surprised if a large number of those people would revert back to iOS 6. iOS 7 feels rushed, it's great in some ways, but horrible in other ways.
Such as?
(Be specific. Why make this statement with absolutely no points)
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.
![Apple Pulls Keynote, Pages and Numbers From App Store [Update: Back]](https://images.macrumors.com/t/Okb7kitB_gNr6qe5Pex9nQIysD8=/112x112/article-new/2026/01/Apple-Creator-Studio-iWork-suite.jpg)
