Apple Highlights Video Detailing Environmental Friendliness of Campus 2 Project - MacRumors
Skip to Content

Apple Highlights Video Detailing Environmental Friendliness of Campus 2 Project

As part of the "Better" environmental campaign that was initially unveiled this morning, Apple has posted a video of its Apple Campus 2 project, displaying a series of renderings of the building along with some details on the site from campus designer Norman Foster.

Foster speaks on Jobs' inspiration for the campus, noting his love of both Stanford and the area that he grew up in. "The idea is to bring California back to Cupertino," said Apple's senior arborist David Muffly, who is in charge of the flora that will be added to Apple's campus.


Along with the video, Apple outlines its plans to make its second campus more environmentally friendly. The site will be "the most energy-efficient building of its kind," powered by 100 percent renewable energy sources, including a massive solar energy installation.

The company also plans to have huge amounts of open space, which will be accompanied by both fruit and shade trees, and commute alternatives will see 15,000 Cupertino employees using biofuel buses, public transit, bikes, and more instead of cars.

applecampus

The building itself is just part of the story. Just under 80 percent of the site will be open space, populated by more than 7000 trees — including more than 6000 newly planted shade and fruit trees. Drought-tolerant plants will be used throughout the landscape to minimize water use.

While the Apple Campus 2 video shared by Apple was initially unveiled in October during a session with the City of Cupertino, this is the first time Apple has released the video in high quality to the public. Apple is hoping to complete its second campus by 2016.

Popular Stories

M5 MacBook Pro

RIP, MacBook Ultra

Monday October 19, 2026 9:37 am PDT by
Apple today sent out invites for an experience in Los Angeles on Wednesday, October 28, and the "Pro and tell" tagline on the invitation likely means that the rumored MacBook models with touch-enabled OLED displays will stick with MacBook Pro branding instead of the once-rumored "MacBook Ultra" name. The long-rumored "iPhone Ultra" ended up being named iPhone Duo, so speculation that Apple...
iPhone Duo Trio

Here's What Apple's Apps Look Like on the iPhone Duo

Tuesday October 20, 2026 11:12 am PDT by
With just three days to go until the iPhone Duo is released, Apple is getting ready for the launch. Behind the scenes, the App Store now has screenshots of Apple's built-in apps running on the Duo. We've seen some apps in marketing materials, but images of the ones we haven't seen give us an idea of what it will be like using the iPhone Duo day to day. Many apps are shown in landscape...
apple pro tell logo

Apple Announcing New Products Next Week: 'Pro and Tell'

Monday October 19, 2026 9:05 am PDT by
Apple's Greg Joswiak today hinted at new product announcements coming next week, sharing a social media post that says "Can't wait to pro and tell next week." Rumors suggest Apple is planning to debut the new MacBook Pro with an OLED touchscreen display, an M6 entry-level MacBook Pro, an M6 iMac, an iPad mini with an OLED display. Can't wait to pro and tell next week....

Top Rated Comments

dannyyankou Avatar
163 months ago
Yawn.

It's not that I don't care about the environment. I do.

It's that most of this stuff makes no real difference, nor will it ever. I hate that Greenpeace and other groups use the force of public perception to get companies to do stuff like this instead of spending their time innovating and doing things that, through technological change, protect the environment.

I wonder how the world would be if everyone thought this way?
Score: 24 Votes (Like | Disagree)
keterboy Avatar
163 months ago
Yawn.

It's not that I don't care about the environment. I do.

It's that most of this stuff makes no real difference, nor will it ever. I hate that Greenpeace and other groups use the force of public perception to get companies to do stuff like this instead of spending their time innovating and doing things that, through technological change, protect the environment.

I think it very much does matter. As Apple sets a new standard in being a role model of how we should use our environment, and thereby Apple sends that message along with their products that reach so many people around the world. This world desperately needs to be re-educated, and Apple sets the tone on how to do so, starting with the care of your environment.

You should yawn on Samsung's blog site. If you don't get the message Apple sends you, you're not worthy of their products ;)

:apple:
Score: 16 Votes (Like | Disagree)
Dave.UK Avatar
163 months ago

You should yawn on Samsung's blog site. If you don't get the message Apple sends you, you're not worthy of their products ;)

:apple:

And there we have it.

Are some Apple users so insecure that they have to mention Samsung at every opportunity?
Score: 12 Votes (Like | Disagree)
163 months ago
Yawn.

It's not that I don't care about the environment. I do.

It's that most of this stuff makes no real difference, nor will it ever. I hate that Greenpeace and other groups use the force of public perception to get companies to do stuff like this instead of spending their time innovating and doing things that, through technological change, protect the environment.
Score: 11 Votes (Like | Disagree)
diddl14 Avatar
163 months ago
Nice! Now can we get FaceTime fixed?
Score: 9 Votes (Like | Disagree)
MattSepeta Avatar
163 months ago
I wonder how the world would be if everyone thought this way?

Do you disagree with his premise?

Example: Apple is estimated to have spent $5 Billion on campus 2.

Common sense dictates that if this money was spent on researching more energy efficient assembly techniques, or sourcing more renewable materials, or developing more power-conscious devices it would have a better net impact on our environment than building a $5Billion building with a few bikes and "drought-resistant plants" would.
Score: 8 Votes (Like | Disagree)
Latest Stories
Apple's iWork Apps Get 'Intelligent Assistant' and iPhone Duo Support
Apple's iWork Apps Get 'Intelligent Assistant' and iPhone Duo Support
24 minutes ago
Apple is Apparently Considering a Slightly Larger iPhone Duo
Apple is Apparently Considering a Slightly Larger iPhone Duo
28 minutes ago
Giant iPhone Duo Displays Coming to Four Apple Stores
Giant iPhone Duo Displays Coming to Four Apple Stores
2 hours ago
Apple Pulls Keynote, Pages and Numbers From App Store [Update: Back]
Apple Pulls Keynote, Pages and Numbers From App Store [Update: Back]
2 hours ago
Apple Updates More Apps With iPhone Duo Support
Apple Updates More Apps With iPhone Duo Support
3 hours ago
Apple Will Label Apps 'Made for iPhone Duo' in App Store
Apple Will Label Apps 'Made for iPhone Duo' in App Store
6 hours ago
Amazon Takes $49 Off iPad With Prices Starting at $399.99
Amazon Takes $49 Off iPad With Prices Starting at $399.99
6 hours ago
F1 on Apple TV Now Available in Dolby Atmos
F1 on Apple TV Now Available in Dolby Atmos
7 hours ago
Apple Reveals More Than 50 Apps That Will Be Updated for iPhone Duo
Apple Reveals More Than 50 Apps That Will Be Updated for iPhone Duo
7 hours ago
Apple Blocks Certificates That Could Help Attackers Fake Websites
Apple Blocks Certificates That Could Help Attackers Fake Websites
9 hours ago
Giant iPhone Duo Installations Spotted at Apple Fifth Avenue
Giant iPhone Duo Installations Spotted at Apple Fifth Avenue
9 hours ago
iPhone Duo 2 Prototypes Include Under-Display Face ID
iPhone Duo 2 Prototypes Include Under-Display Face ID
10 hours ago
Tesla App Gains iPad and iPhone Duo Support
Tesla App Gains iPad and iPhone Duo Support
14 hours ago
Apple Reportedly Boosts iPhone Duo Orders by 44%
Apple Reportedly Boosts iPhone Duo Orders by 44%
14 hours ago
Fortnite Returning to Australian App Store After Court Ruling
Fortnite Returning to Australian App Store After Court Ruling
15 hours ago
Apple Ordered to Open iPhone to Rival App Stores in Australia
Apple Ordered to Open iPhone to Rival App Stores in Australia
15 hours ago
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
15 hours ago
Things Updated for iPhone Duo With Adaptive Layout
Things Updated for iPhone Duo With Adaptive Layout
16 hours ago
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
16 hours ago
iPhone Duo Reviewers Really Miss Face ID
iPhone Duo Reviewers Really Miss Face ID
21 hours ago
Does the iPhone Duo Run Hot? Here's What Reviews Found
Does the iPhone Duo Run Hot? Here's What Reviews Found
22 hours ago
Apple Music's New Look is Now Live on Apple's Website
Apple Music's New Look is Now Live on Apple's Website
23 hours ago
Anthropic Launches Claude Duet, a Proactive AI Agent
Anthropic Launches Claude Duet, a Proactive AI Agent
1 day ago
What 32,000 Folds Did to the iPhone Duo's Hinge
What 32,000 Folds Did to the iPhone Duo's Hinge
1 day ago
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
1 day ago
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
1 day ago
Apple Support App Updated for iPhone Duo's Larger Display
Apple Support App Updated for iPhone Duo's Larger Display
1 day ago
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
1 day ago
iPhone Duo Tips Over on MagSafe Stands When Unfolded
iPhone Duo Tips Over on MagSafe Stands When Unfolded
1 day ago
Apple Music's New Look Officially Announced
Apple Music's New Look Officially Announced
1 day ago