Apple Watch Series 3 Costs More Than $10/Month on Most Carriers, Can't Be Reactivated Without Fees

When the Apple Watch Series 3 first launched, carriers in the United States and other countries where the LTE version of the device is available offered three free months of service and waived activation fees.

That fee-free grace period is coming to an end, and customers are getting their first bills that include the $10 per month service charge.

applewatchedition 3
If you have an Apple Watch Series 3 with LTE functionality, you've probably already learned that $10 is not all it's going to cost per month. On carriers like AT&T and Verizon, there are additional service charges and fees, which means it's not $10 per month for an Apple Watch, it's more like $12-$14.

On Verizon in California, for example, there's an additional $1.55 in fees on top of the $10 per month charge.

verizonapplewatchfees
On AT&T in North Carolina, fees and surcharges add an additional $4.39 to the $10 per month charge, bringing the total to almost $15 per month for an Apple Watch. In some states, these fees on Verizon and AT&T are even higher.

attapplewatchfees
If you're planning to avoid fees by deactivating service and activating again when it's needed, that may not be the best plan of action. As Macworld's Michael Simon points out, line activation fees that come with reactivation can be hefty.

Though the Apple Watch Series 3 is linked to the cellular number of the iPhone on a given carrier, it requires adding an additional line to a cellular service account. When you cancel and re-add a line, there's an activation fee involved. On Verizon, for example, if you deactivate the Apple Watch Series 3 and then want to activate it again at a later date, there's a $25 charge. Suspending service doesn't work, as it requires a $10/month fee, aside from a one-time 30 day free suspension on Verizon. From Macworld:

Because Apple Watch uses NumberShare on Verizon, it's not considered a month-to-month or prepaid device, so it's not so easy to skip a month of service. According to the Verizon representative I spoke to, I have two options:

- Suspend my Apple Watch service for up to 90 days at a time. This will cost me $10 a month, so that's not really an option.

- De-activate the watch completely. That will wipe it from my account and bill. However, I will need to pay a $25 activation fee once I decide to reinstate service. That's a recurring change. That means Verizon will essentially charge me for two and half months service every time I turn it off and on again.

Like Verizon, AT&T charges $25, while Sprint charges $30. T-Mobile no longer charges activation fees, so it may be more affordable to cancel and reinstate service if you're a T-Mobile subscriber.

On AT&T and Verizon, though, that $25 re-activation fee is the cost of two months of service, or close to it, when taxes and fees are included, meaning it's not really worthwhile to start and stop service if you're going to do it more than once or twice a year.

Macworld was also told that if he stopped and started service he could run into problems when attempting to reactivate the watch, but it's not entirely clear why.

With the three-month grace period, most Apple Watch owners have likely learned whether or not the $10-$15 per month fees are worth the freedom of an always-on wrist-worn cellular connection. Neither Apple nor the carriers in the United States were fully upfront about the additional service fees and taxes and the hassle involved with deactivation/reactivation, though, so there are bound to be some users who will feel tricked when the first full Series 3 bill comes in.

Related Roundup: Apple Watch 11
Buyer's Guide: Apple Watch (Neutral)

Popular Stories

maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
apple wallet drivers license feature iPhone 15 pro

Apple Says These 7 U.S. States Plan to Offer iPhone Driver's Licenses

Monday February 9, 2026 6:24 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
14 inch MacBook Pro Keyboard

New MacBook Pros Could Now Arrive in March

Sunday February 8, 2026 6:02 am PST by
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman. In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...

Top Rated Comments

tardman91 Avatar
106 months ago
Just another way for carriers to screw customers.
Score: 63 Votes (Like | Disagree)
geoff5093 Avatar
106 months ago
Why does a wristwatch even need LTE???
So you can make test phone calls when pretending to paddle board while battling not falling over in front of millions of people watching.
Score: 59 Votes (Like | Disagree)
KazKam Avatar
106 months ago
I was really exited about getting my son an AW3-LTE until I found out what the carriers were charging, or charging at all.

It's complete and unadulterated highway robbery... it's the SAME number and the SAME data plan you're already paying for. What the hell is it costing them?!
Score: 52 Votes (Like | Disagree)
indychris Avatar
106 months ago
We need Watch Neutrality!
Score: 43 Votes (Like | Disagree)
Auhim Avatar
106 months ago
Why does a wristwatch even need LTE???
Real world answer: People who run long distances and don't want to carry their (increasingly larger) smartphones with them, but must have a method of communication with them for safety reasons.

For example, I run multiple marathons a year and am training year round. I go on long runs all the time. I also live in the middle of a very large non-pedestrian-focused city with a lot of drivers who are generally oblivious to pedestrians, and have had several close calls over the years. Additionally, I'm an asthmatic and while problems are rare–there's always the threat of something bad happening. I have to have a way to call in case of an emergency. For people like me having a watch that can do emergency calls (or allow you to receive messages while you're on a 3+ hour run just in case someone else is having an emergency worth cutting your run short for) without having to carry a large device with you is very appealing.

Edit: Clearly this isn't a need that isn't covered by a phone. It is, however, a substantial quality of life improvement for some.
Score: 31 Votes (Like | Disagree)
BlargKing Avatar
106 months ago
Why does a wristwatch even need LTE???
Score: 29 Votes (Like | Disagree)