Apple Launches 2020 Back to School Promotion: Free AirPods With Eligible Mac or iPad Purchase

Apple today launched its annual "Back to School" promotion in the United States and Canada. After five years of offering free Beats, Apple this year is offering free AirPods with the purchase of an eligible new Mac or iPad.

Qualifying students and educators can receive free second-generation AirPods with a wired charging case with the purchase of a new MacBook Air, MacBook Pro, iMac, iMac Pro, iPad Pro, or iPad Air. During the checkout process, it is also possible to upgrade to second-generation AirPods with a wireless charging case for $40 or to AirPods Pro for $90.

As usual, the standard iPad, iPad mini, Mac mini, and refurbished products are not eligible for the Back to School promotion.

The free AirPods are in addition to Apple's educational pricing, which allows students to save up to $200 off a Mac and up to $100 off an iPad Pro. The promotion runs until September 29, 2020 and is available through Apple's education store on the web, at Apple's retail stores where open, or by calling 1-800-MY-APPLE.

For purchases made using Apple Card Monthly Installments, you will receive an instant credit of $159, which will be applied as a discount to your eligible iPad or Mac at the time of purchase. Then, the cost of the AirPods will be billed in six monthly installments. Apple provides more details in its full terms and conditions for the promotion.

The promotion does not appear to be live in Europe or other regions at this time.