Just a week after Apple unveiled the AirTags, T-Mobile has announced the launch of the SyncUP TRACKER, an LTE-based tracking device that's designed to attach to items that are easily lost.
Because it connects to T-Mobile's LTE network, the SyncUP TRACKER does not need to be near a smartphone to be tracked over Bluetooth, so it can be tracked regardless of location. That means it is ideal for use with items that are separated from you, such as luggage when traveling by plane.
T-Mobile says that the SyncUP TRACKER can be "found virtually anywhere" and that it provides near real-time tracking and virtual boundary alerts even when it's located hundreds of miles away. Users can get notified when a SyncUP TRACKER moves out of range of a set boundary, there's an option to ring a lost item, and a built-in light sensor can detect light changes from light to dark so the device can tell if it's moved out of a backpack, locker, or other item.
Each SyncUP TRACKER can have a customizable profile with name and photo, plus there are options to customize how often it pings back to a smartphone in order to improve the TRACKER's battery life. SyncUP TRACKERs feature an IP67 water and dust resistance rating, and the built-in 900mAh battery lasts up to seven days before needing to be recharged.
Apple's AirTags last for up to a year on a single CR2032 battery, but T-Mobile's need to be recharged more often because LTE drains more battery life.
T-Mobile's SyncUP TRACKERs are priced at $60 each or $2.50 per month per device on a 24-month payment plan, and the data plan will cost $5 per month. At this price point and with a monthly fee, the SyncUP TRACKER has a specialized purpose and won't likely be direct AirTag competitor. Apple's AirTags are priced at $29 each and do not have a monthly fee.
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
