In a new ad, Samsung is throwing shade toward the lack of "innovation" on the iPhone while promoting features such as a 108-megapixel camera and 100x "Space Zoom" available in its latest devices.
The ad, titled "Buckle Up," is aimed toward current iPhone users and promotes the Galaxy S22 Ultra, the new Z Flip 4, and features not available to iPhone customers. "Buckle up for Apple's latest launch," the ad says. "As you enter a world where heads will turn, just none in your direction." A world where "the highest resolution in a smartphone will be in someone else's pocket. And that epic moon shot that's getting all the likes won't be yours." "This innovation is not coming soon to an iPhone near you," the 30-second ad concludes.
The ad comes just six days ahead of Apple's "Far Out" event, where it's expected to announce the iPhone 14 and iPhone 14 Pro. Apple is planning major new features on the Pro camera systems for its higher-end devices, including an all-new 48-megapixel camera and possible 8K video recording. Alongside camera improvements, the iPhone 14 Pro is rumored to feature an always-on display and a new pill-shape notch replacement.
Wednesday October 7, 2026 5:20 am PDT by Tim Hardwick
Apple is waiting on Samsung to perfect a next-generation OLED display technology that wraps almost vertically around a phone and essentially makes the sides themselves part of the screen, claims a Chinese leaker.
Xiaomi's 2021 concept phone – bearing a striking resemblance to Samsung's rumored technology
According to the Weibo-based leaker Instant Digital, the technology is internally...
Tuesday October 20, 2026 11:12 am PDT by Juli Clover
With just three days to go until the iPhone Duo is released, Apple is getting ready for the launch. Behind the scenes, the App Store now has screenshots of Apple's built-in apps running on the Duo. We've seen some apps in marketing materials, but images of the ones we haven't seen give us an idea of what it will be like using the iPhone Duo day to day.
Many apps are shown in landscape...
Thursday October 22, 2026 11:01 am PDT by Juli Clover
Apple has temporarily removed Keynote, Pages, and Numbers from the App Store, just after releasing an update that added iPhone Duo support and a new Intelligent Assistant.
It is not clear if the apps were removed intentionally, or if it is a bug. Apple has not said when the apps will be reinstated, but if it was in error, they should return soon.
Update: The Mac versions are back without...
As usual, they focus on features that aren’t very important to me. And, honestly, people don’t need 108mp sensors in phones to display images in HD. And I can’t imagine being happy with any moon picture coming from a phone camera.
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.