Amazon today is hosting a new Gold Box sale on Beats headphones, including best-ever prices on the Beats Studio Buds, Beats Fit Pro, Powerbeats Pro, and more. All of the discounts below are available on Amazon and in stock today.
Starting with earbuds, Amazon has the Beats Studio Buds in Moon Gray for $89.99, down from $149.95. This is the only color on sale at this all-time low price, and all other colors are a little higher at $99.95.
Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
The Powerbeats Pro Wireless Earphones are on sale for $149.95, down from $249.95. This sale is available in Navy, Black, and Ivory, with all three in stock and ready to ship today.
Both versions of the Beats Fit Pro are discounted on Amazon right now: the regular Beats Fit Pro are $159.95 ($40 off) and the Beats Fit Pro x Kim Kardashian are $179.95 ($20 off). In both cases you'll find all colors available at these discounted prices.
Finally, the over-ear Beats Studio3 Wireless Noise Canceling Headphones are available for $199.99, down from $349.95. This one is available in four colors: Matte Black, Blue, Midnight Black, and Shadow Gray.
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
The Beats Fit Pro is actually a very underrated set of earbuds. If you don't need the cachet of the AirPods Pro, they're a great deal.
Yup. I absolutely love my BFP. Although I may quibble that they're "underrated" because they are pretty widely praised by their users. But I totally get what you're saying.
Also, anyone looking for this on Amazon Canada be careful - the discounts for the various Beats products all appear to be "buy used" and not new.
If Dre and Jimmy aren’t involved anymore what’s even the point of Beats still being a thing? I haven’t seen any in the wild in a long time. At one point they were everywhere. It’s another brand that Apple bought and made boring. The colors are bland. The product cycles are dragged out. Perfect opportunity to make some really cool headphones aimed at basement producers and people that love specific music. Instead they just are milking the brand until it’s dead and they have converted everyone to AirPods. Such a waste of a brand that had bigger potential. Why go to the trouble of keeping it around only to let it stagnate? It’s really a shame.