The World Surf League (WSL) today named the Apple Watch as its official wearable, with the device set to be used as official competitor equipment in a sports environment for the first time.
During the 2023 Championship Tour, WSL athletes will use the WSL Surfer app on the Apple Watch Series 8 and the Apple Watch Ultra to get updates while they're surfing in the competition. The app is designed to sync with the WSL Scoring System in real time, offering athletes important details on scores, wave priority, and time remaining in the heat.
Each competitor will receive an Apple Watch before each heat, with the watch to come preloaded with the WSL app. The app has been in testing with Championship Tour surfers during the prior two tours to make sure that it meets the needs of competitors. Apple's Director of Apple Watch Product Marketing Eric Jue said the company is "thrilled" the WSL is adopting the Apple Watch.
"We're thrilled the WSL is utilizing Apple Watch for the Championship Tour, making it simple and easy for surfers to quickly glance at their wrist for instant access to vital information," said Eric Jue, Apple's Director of Apple Watch Product Marketing. "This innovative solution leverages many of the advanced features of Apple Watch -- bright high-resolution display, durability, water resistance, cellular connectivity, and a powerful platform for organizations to build custom apps -- and the new WSL Surfer app will empower surfers competing at the highest level with the information they need while in the water."
The 2023 Championship Tour includes 10 events in seven countries, and is set to kick off in January with the Billabong Pro Pipeline. Tour events will be broadcast in the WSL app, on the WSL YouTube channel, and on the website. Apple TV+ surfing documentary "Make or Break," which covers the WSL Championship Tour, is set to return on February 17, 2023.
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
The design sounds ok for surfing, as long as one stands up fast enough: "if you've been immobile for about a minute, it will make the call automatically."
I had Watch 7 stainless steel gold. My Ultra is much better.
Surfers are fit athletes. If the weight of an Ultra is a problem for a surfer then that's the least of his/her problems.
It’s not the added weight, it’s something different on their body. Professional athletes are fine tuned, so much so that, the smallest difference in their equipment can really throw them off. I’m nowhere near their level, but if I’m wearing a different watch, or bracelet, or whatever when I play pickup games, it bothers me and is a distraction.
Surf's up for the Apple Watch! Product placement for Apple, and expanding the brand exposure to more people is a good thing for all Apple customers and shareholders.
