What to Expect From Apple's Earnings — First Revenue Decline Since 2019?

Apple is set to report its earnings results for the first quarter of its 2023 fiscal year tomorrow at 1:30 p.m. Pacific Time. Apple CEO Tim Cook and Apple CFO Luca Maestri will discuss the results on a conference call for investors a half hour later.

10th Gen iPad Feature Fanned Blue
Keep reading for some key things to know about the quarter, including a recap of products announced, revenue expectations, and more.

New Products During Quarter

Apple's first quarter ran from September 25 through December 31, according to the company's 2023 fiscal calendar. Apple released a handful of new products during this period, including updated iPad and Apple TV models:

  • 11-inch iPad Pro (4th generation) and 12.9-inch iPad Pro (6th generation)
  • iPad (10th generation)
  • Apple TV 4K (3rd generation)
  • iPhone 14 Plus (pre-orders began in September)

First Revenue Decline Since 2019?

On average, Apple is estimated to report revenue of $121.2 billion for the quarter, according to Yahoo Finance. This would be down around 2% from $123.9 billion in the year-ago quarter and represent Apple's first revenue decline since 2019.

In November, Apple issued a rare warning to investors about iPhone 14 Pro supply constraints:

COVID-19 restrictions have temporarily impacted the primary iPhone 14 Pro and iPhone 14 Pro Max assembly facility located in Zhengzhou, China. The facility is currently operating at significantly reduced capacity. As we have done throughout the COVID-19 pandemic, we are prioritizing the health and safety of the workers in our supply chain.

We continue to see strong demand for iPhone 14 Pro and iPhone 14 Pro Max models. However, we now expect lower iPhone 14 Pro and iPhone 14 Pro Max shipments than we previously anticipated and customers will experience longer wait times to receive their new products.

We are working closely with our supplier to return to normal production levels while ensuring the health and safety of every worker.

Conference Call

Apple's CEO Tim Cook and CFO Luca Maestri will hold a conference call at 2:00 p.m. Pacific Time tomorrow to discuss the company's first quarter earnings results. The call should be around one hour long and will include a Q&A segment with analysts.

A live audio stream of the conference call will be available on Apple's Investor Relations page, and a recording will be available at a later time for replay.

Investors will be listening for any potential commentary surrounding the economy as concerns persist about a recession in the U.S. and other countries.

What's Next

Apple's second quarter of fiscal 2023 began January 1 and runs through April 1. The quarter has already included orders for updated 14-inch and 16-inch MacBook Pro models, updated Mac mini models, and a new HomePod.

Apple has not provided guidance since the start of the COVID-19 pandemic, but analysts currently expect Apple to post sub-1% year-over-year growth in Q2 2023.

AAPL is currently trading slightly below $143, down around 20% from a 52-week high of $179.61.

Tags: AAPL, Earnings

Popular Stories

maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
apple wallet drivers license feature iPhone 15 pro

Apple Says These 7 U.S. States Plan to Offer iPhone Driver's Licenses

Monday February 9, 2026 6:24 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Apple Wallet app on the iPhone and Apple Watch, and then use it to display proof of identity or age at select airports and businesses, and in select apps. The feature is currently available in 13 U.S. states and Puerto Rico, and it is expected to launch in at least seven more in the future. To set up the...
14 inch MacBook Pro Keyboard

New MacBook Pros Could Now Arrive in March

Sunday February 8, 2026 6:02 am PST by
New MacBook Pro models with the M5 Pro and M5 Max chips could arrive as soon as Monday, March 2, according to Bloomberg's Mark Gurman. In today's "Power On" newsletter, Gurman said that the release of new MacBook Pro models is tied to the release of macOS Tahoe 26.3. The launch is said to be slated for as early as the week of March 2. He added that the M4 Pro and M4 Max models on sale today...

Top Rated Comments

WiiDSmoker Avatar
40 months ago
They’ll blame supply, but they should blame their insanely high prices, especially in Europe.
Score: 32 Votes (Like | Disagree)
PauloSera Avatar
40 months ago
The question is how long can they get away with blaming supply when they should be blaming poor value? The products are ridiculously overpriced and are not advancing at the same rate as their prices.
Score: 15 Votes (Like | Disagree)
HobeSoundDarryl Avatar
40 months ago
The pattern with most companies lately is to report a revenue decline but a profit hit or record. In other words: “We sold less but net profited more.

Apparently, sellers are immune from the pinch of “inflation.” Or inflation (and “supply chain”) is a great corporate excuse to fatten margins by passing on ALL higher costs to consumers… and then some. ???
Score: 12 Votes (Like | Disagree)
icanhazapple Avatar
40 months ago
"First Revenue Decline Since 2019?"

Raising prices has consequences.
Score: 11 Votes (Like | Disagree)
sw1tcher Avatar
40 months ago

"First Revenue Decline Since 2019?"

Raising prices has consequences.
It has more to do with the fact that people bought what they needed during the pandemic years and don't feel the need to replace what they bought 2 years later hence the decline in PC and smartphone shipments

https://forums.macrumors.com/threads/pc-shipments-saw-their-largest-decline.2376688/

https://www.geekwebguides.com/2023/01/26/iphone-shipments-down-2022-holiday-period/

Then there's the worry about a recession and people shifting their spending towards traveling and doing stuff vs buying physical discretionary items.
Score: 7 Votes (Like | Disagree)
WiiDSmoker Avatar
40 months ago

Can anyone explain to me how the Second Quarter starts in January when the year 2023 starts in January? Shouldn’t we currently be in the 1st quarter or is that another weird American thing like putting the month before the day? Seriously wondering, no shade. Stock stuff is too complicated to me, tried EFTs for a while but failed miserably
Fiscal year doesn’t always equal calendar year
Score: 7 Votes (Like | Disagree)