Apple's Beats by Dre brand is launching a new collaboration with graphic artist Verdy and the Tokyo-based Girls Don't Cry project, featuring custom-designed Beats Flex earphones in a distinctive blue and red theme with a detachable heart charm on the cable.
The collaboration includes an ad campaign featuring model Jasmine Daniels, who appears in a Girls Don't Cry-inspired bedroom listening to Koteri's "Something I Need."
"Im really happy to work on the Beats Flex earphones because it's my wife's favorite style," said Verdy. "We've made a friends-and-family version in the past, so I'm really excited to release this special colorway to the public."
Beats Flex originally launched in late 2020 as the lowest-cost option in the Beats family. An evolution of the previous BeatsX model, the Beats Flex connect to your device wirelessly over Bluetooth, but the individual earbuds are connected by a cable that wraps behind the neck.
Inline modules along the cable house the battery, electronics, and physical controls for the earphones. Standard Beats Flex were originally priced at $49.99, but Apple increased the price to $69.99 in late 2021, likely due to supply chain issues that increased the cost of components. Occasional sales have, however, continued to drop pricing to the $50 range from time to time.
The limited-edition Girls Don't Cry Beats Flex will be available for $69.99 (£69.99 / ¥9800) starting Saturday, April 1, via Girlsdontcryshop.com and Dover Street Market locations in the United States, United Kingdom, and Japan. Verdy will also host a special retail pop-up on April 1 at Rise Above Gallery in Osaka, Japan.
Saturday April 11, 2026 9:14 am PDT by Joe Rossignol
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
Saturday April 11, 2026 9:07 am PDT by Joe Rossignol
While the AirPods Max 2 received more attention, Apple also released a second pair of headphones last month: Nike Powerbeats Pro 2.
Nike Powerbeats Pro 2 are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color. The headphones were released on March 20 in the U.S., Canada, Australia, the U.K., and a ...
The special-edition Nike Powerbeats Pro 2 are now available to order on Apple.com in the U.S., Canada, Australia, the U.K., and a handful of other countries. These headphones are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color.
Aside from the Nike-focused design, these are the same...
Apple's Beats brand is launching its first hardware collaboration with Nike today, debuting a new special-edition Nike-branded version of the Powerbeats Pro 2. Featuring Nike's "Volt" color palette with a matte black and Volt-speckled charging case with Nike's "Just Do It" slogan printed inside the lid, the buds themselves sport the Nike Swoosh logo on the right ear bud and the Beats "b" logo on...
Saturday April 11, 2026 9:14 am PDT by Joe Rossignol
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
So you get all the poor sound quality, poor battery and other inconvenience of wireless, but you still get all the inconvenience of having to physically have a wire hanging off your head too? Yeah sign me up
I had the BeatX which was its predecessor. The battery lasted a lot longer (8hr) than AirPods (5hr) and you can hang it like a necklace since there are magnets to attach the buds. It also had the W1 for device switching and easy paring and physical buttons for controls. If it wasn’t for the noise cancellation on the AirPod Pros I would probably still be using my BeatsX. The current Beats Flex actually has 12hr battery life compared to the Airpods Pro’s 6hr.
