Apple Expected to Launch 20+ Products This Year: Here's the Full List - MacRumors
Skip to Content

Apple Expected to Launch 20+ Products This Year: Here's the Full List

2025 promises to be quite a big year for Apple, with the company rumored to be planning more than 20 product announcements this year.

HomePod mini and Apple TV
Apple's rumored smart home hub will be its second all-new product to launch in as many years, following the Apple Vision Pro headset last year. And of course, we will get several new iPhone and Apple Watch models, like every year. Beyond that, Apple could update some products that have not received any hardware refreshes in at least a few years, including the iPhone SE, AirTag, Apple TV, HomePod mini, and Mac Pro.

Below, we recap what to expect from Apple this year.

First Half of 2025

The following products are rumored to launch before the end of June.

Second Half of 2025

The following products are rumored to launch from September through December.

Timing Less Clear

The following products are expected to launch at some point in 2025, but the exact timeframe has yet to be narrowed down for these.

For more details, read our Upcoming Apple Products Guide: What's Coming in 2025.

Popular Stories

Apple Event Logo

Apple's Next Era Begins September 1

Thursday May 7, 2026 10:36 am PDT by
Apple recently announced that Tim Cook will be stepping down as CEO later this year, after 15 years of leading the company. Effective September 1, Apple's hardware engineering chief John Ternus will become the company's next CEO, while Cook will become executive chairman of Apple's board of directors. In his new role, Apple said Cook will assist with "certain aspects" of the company,...
Instagram Feature 2

PSA: Instagram Encrypted Messaging Ends on Friday, May 8

Tuesday May 5, 2026 8:24 am PDT by
Instagram will remove end-to-end encryption for direct messages between users from May 8, 2026. When the date comes around, Meta will potentially be able to see the contents of all messages between users on the social media platform. Encrypting messages has been an optional feature in Instagram since 2023, but in March of this year the social media platform quietly updated a help page to say ...
Apple Event Logo

Apple Just Released a New Accessory

Monday May 4, 2026 8:13 am PDT by
Apple today released a new Pride Edition Sport Loop for the Apple Watch. The band features a rainbow design with 11 colors of woven nylon yarns. The new Pride Edition Sport Loop is available to order now on Apple.com and in the Apple Store app in 40mm, 42mm, and 46mm sizes, and it will be available at Apple Store locations starting later this week. In the U.S., the band costs $49. There...

Top Rated Comments

DrNevs Avatar
17 months ago
What about the AirPods Pro 3?
Score: 14 Votes (Like | Disagree)
17 months ago
"Apple Expected to Launch 20+ Products This Year"

Most products described here are actually very incremental updates of existing Apple products.

"Launch" is quite excessive !
Score: 8 Votes (Like | Disagree)
turbineseaplane Avatar
17 months ago

"Apple Expected to Launch 20+ Products This Year"

Most products described here are actually very incremental updates of existing Apple products.

"Launch" is quite excessive !
I had the same thought
This is all just mostly iterative updates

Good to see, don’t get me wrong, but “launch” feels a touch much I agree
Score: 6 Votes (Like | Disagree)
turbineseaplane Avatar
17 months ago

Wondering who will need the VisionPro with the M5?
For immersive Video the M2 is just fine.
“Timing less clear”

As in…vaporware
Score: 4 Votes (Like | Disagree)
211 Avatar
17 months ago
I'll be celebrating in bankruptcy court as I intend to buy Mac Studio, iPhone 17 Pro,  Watch Series 11, HomePod mini and tv
Score: 3 Votes (Like | Disagree)
17 months ago
Was the Apple TV not said to be ready to ship half a year ago? Who makes this list up? :D
Score: 3 Votes (Like | Disagree)