Apple and the University of Michigan have released new results from the Apple Hearing Study highlighting the increase in noise levels seen around recent Super Bowl games. The results come just ahead of Super Bowl LIX taking place in New Orleans on Sunday, February 9.
Based on data collected from over 115,000 users via the Noise app on Apple Watch in the Apple Hearing Study, researchers found that study partipicants were exposed to noise levels about 1.5 to 3 decibels higher over the past four Super Bowl games compared to the following Sundays.
While the study's authors note that a 3 dB increase may be "barely noticeable," given the logarithmic nature of the decibel scale it equates to up to a doubling of sound energy that can be detrimental to hearing health.
Noise levels were significantly higher for users in states where the Super Bowl was played and whose teams participated in the game each year, compared to those in other states, likely representing a higher number of users in those states gathering for the game, potentially in larger groups and louder environments.
Alongside the results, Apple has highlighted some of the hearing health features offered through the company's devices, including the Noise app on Apple Watch that can alert you to high environmental sound levels and the Hearing Protection feature of AirPods Pro 2 that can reduce your sound exposure in loud environments.
Saturday February 7, 2026 9:26 am PST by Joe Rossignol
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
AirPods Pro really came in handy last month when I walked into a Sam’s Club and the fire alarm went off. One of the loudest sounds I’ve ever heard, but the AirPods reduced the sound. Even with transparency on.
No, it's a good cause and interesting statistics. Tinnitus is a real P.I.T.A., and unnecessary permanent hearing loss, however slight, is no less. The chart shows average that's more than okay, but I get the idea about the first decile... air horns, people screaming into each other's ears, fireworks...
I love using AirPods Pro at random concerts. And the fact that I can check both the original and AirPods' adjusted noise level on my Apple Watch.
AirPods Pro really came in handy last month when I walked into a Sam’s Club and the fire alarm went off. One of the loudest sounds I’ve ever heard, but the AirPods reduced the sound. Even with transparency on.
I can relate. During a fire drill at my workplace, the alarm was so loud that instead of making me act faster, it almost shut me down - I just kept walking automatically, like I was on autopilot. Apple Watch buzzed (loud environment notification), that helped me to snap out of it, I put on my AirPods Pro, and left the building feeling much calmer.
No life saving story here, obviously, but boy was I really glad that I have these gadgets. Sure, I could use fingers in my ears and save a bunch of $$$, but still. Also, my brain evidently did not brain that day... maybe because I rely on too many Apple gadgets! ?
Tinnitus and hearing loss isn’t a joke. Protect your hearing, friends! That way you can still hear the TV and have fun with your buddies at 50, 60 and beyond.
