Samsung Reportedly Gives Up on Super Thin Smartphones Amid Low Sales - MacRumors
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Samsung Reportedly Gives Up on Super Thin Smartphones Amid Low Sales

Samsung has abruptly canceled development of its planned Galaxy S26 Edge smartphone after disappointing sales of the ultra-thin Galaxy S25 Edge, which rivals the iPhone Air, Korea's NewsPim claims.

S25 Edge Thumb 2
Samsung apparently halted work on the Galaxy S26 Edge this week, informing employees internally that the product line would be discontinued. Internal discussions in September shifted priorities toward the more conventional "Plus" form factor after confirming that consumer demand for ultra-slim flagships was weaker than expected.

The Galaxy S25 Edge features a thin 5.5mm profile and a 3,900mAh battery, but its high price and reduced battery capacity drew criticism. Samsung's leadership reportedly decided to focus on models with broader consumer appeal rather than pursue niche thin designs that compromise durability, battery life, and other features.

The decision comes less than five months after the Galaxy S25 Edge debuted in May, following an ambitious effort to establish a new class of ultra-slim flagship devices positioned between the standard Galaxy S and the Ultra model. The original plan to revive the "Edge" brand, once associated with Samsung's curved-display models, was intended to replace the Plus series as a sleeker, trend-driven option.

galaxy s25 edge colors
Samsung will apparently instead add a Galaxy S26 Plus model to its 2026 lineup, reverting to the company's traditional three-tier structure of base, Plus, and Ultra variants. Despite the cancellation, development of the Galaxy S26 Edge was already complete. Development of the S26 Plus is expected to begin before the end of the third quarter of 2025.

The atmosphere inside the company is said to be "chaotic" and "embarrassed" following the sudden lineup revision. Samsung reportedly plans to sell through existing inventory of the Galaxy S25 Edge and cease further production once stock is depleted.

If true, the news may not bode well for Apple's ‌iPhone Air‌, which could be facing similar challenges in the market. Last month, Apple analyst Ming-Chi Kuo noted that the ‌iPhone Air‌ was the only model of the four new iPhones that was readily available at launch, suggesting lower than expected demand.

Tag: Samsung

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Top Rated Comments

turbineseaplane Avatar
7 months ago
(psst) Make something small ... i.e. "sized for normal hands" and you'll have a buyer in me!
Score: 32 Votes (Like | Disagree)
MacUserFella Avatar
7 months ago
Won’t be surprised if Apple does this too
Score: 24 Votes (Like | Disagree)
7 months ago
If the Air was the size of the 12/13 mini, I would have bought it.
Score: 22 Votes (Like | Disagree)
7 months ago
I hope people who are thinking about the Air give it a chance. It's easy to have FOMO during the purchasing process, but I haven't regretted buying the Air for a moment. Having used it since launch day, I can now say without reservation that it is my favorite iPhone ever. I truly love it.
Score: 21 Votes (Like | Disagree)
7 months ago
I haven't held one of these but I can say for sure that holding an iPhone 17 Air felt absolutely nothing special. Contrast with holding an iPhone 5 after a 4/4S and I knew I wanted one--it just had a completely different feel to it.

So then the question becomes -- If it doesn't feel great, why would someone buy a phone full of compromises?

My guess is that Apple will follow suit.
Score: 18 Votes (Like | Disagree)
vegetassj4 Avatar
7 months ago
Who want's a super slim phone?

I like big bumps and I cannot lie
You other brothers can't deny
That when a phone shows up with a 1000 nit Face
And a round lens in your face
You get sprung, want to pull up tough
'Cause you noticed that lens was stuffed.

Baby got Back



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Score: 14 Votes (Like | Disagree)