Apple Shares New 'I'm Not Remarkable' Ad

Apple today shared a new "I'm Not Remarkable" ad that highlights the accessibility features available on the iPhone, iPad, Mac, and Apple Watch.


Apple says its products are designed for every student, with the ad showcasing the use of accessibility features like Magnifier and VoiceOver in college.

"Apple products are designed for every student," says Apple. "Accessibility features like Magnifier on Mac, Accessibility Reader, Braille Access, VoiceOver, Sound & Name Recognition, and Live Captions can improve access, enhance learning, and create new opportunities for people with disabilities to study, socialize, and succeed in college."

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Top Rated Comments

CapitalIdea Avatar
10 weeks ago
Okay THAT is a high quality ad. Great work, Apple!
Score: 18 Votes (Like | Disagree)
BB714 Avatar
10 weeks ago
Apple is at it’s best when it showcases these features.
Great ad.
Score: 17 Votes (Like | Disagree)
anakin44011 Avatar
10 weeks ago
Bravo...Apple...this is your lane. Stop paying "celebrities" to promote half-baked features in ads that nobody watches. Find more real people (of all capabilities) to celebrate what real people can do (in all types of applications) with your products.
Score: 15 Votes (Like | Disagree)
Apple_Robert Avatar
10 weeks ago
Way to go, Apple.

While Apple may miss the mark in some of their apps at times, I think they are the gold standard when it comes to making more things possible for people with needs.
Score: 14 Votes (Like | Disagree)
BigMcGuire Avatar
10 weeks ago
Knew I recognized that girl in the beginning - saw her on YouTube shorts -
really cool.

Nice video Apple!
Score: 8 Votes (Like | Disagree)
mlayer Avatar
10 weeks ago
The ad, and all of the kids in it, *are* remarkable.
Score: 8 Votes (Like | Disagree)