Apple has tested a range of playful color options for its upcoming low-cost MacBook, going well beyond the muted tones available on its current laptop lineup, according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman says the colors tested so far include light yellow, light green, blue, pink, classic silver, and dark gray, although he says it's unlikely all of them will ship. The palette would make the budget MacBook the most colorful laptop Apple has offered since the iBook G3 era in the late 90s, which included Tangerine, Blueberry, Indigo, Graphite, and Key Lime.
As previously reported by Apple analyst Ming-Chi Kuo, the low-cost machine will retail for well under $1,000 and run an iPhone chip – potentially the A18 Pro – rather than an M-series processor. It will feature a slightly-under-13-inch display and an aluminum chassis, which is being built using a new, faster manufacturing process that Apple developed to keep costs down, according to Gurman.
Apple is trying to compete with Chromebooks, targeting the budget MacBook at students and enterprise users, and is reportedly preparing for a launch event as early as March.
Thursday February 12, 2026 11:17 am PST by Joe Rossignol
Apple plans to release an iPhone 17e and an iPad Air with an M4 chip "in the coming weeks," according to the latest word from Bloomberg's Mark Gurman.
"Apple retail employees say that inventory of the iPhone 16e has basically dried out and the iPad Air is seeing shortages as well," said Gurman. "I've been expecting new versions of both (iPhone 17e and M4 iPad Air) in the coming weeks."...
Friday February 13, 2026 2:01 pm PST by Joe Rossignol
Apple plans to launch a rebranded "Sales Coach" app on the iPhone and iPad later this month, according to a source familiar with the matter.
"Sales Coach" will arrive as an update to Apple's existing "SEED" app, and it will continue to provide sales tips and training resources to Apple Store and Apple Authorized Reseller employees around the world. For example, there are articles and videos...
Apple today announced a "special Apple Experience" in New York, London, and Shanghai, taking place on March 4, 2026 at 9:00am ET.
Apple invited select members of the media to the event in three major cities around the world. It is simply described as a "special Apple Experience," and there is no further information about what it may entail. The invitation features a 3D Apple logo design...
Friday February 13, 2026 8:43 am PST by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are still seven months away, an analyst has revealed five new features the devices will allegedly have.
Rumored color options for the iPhone 18 Pro models
In a research note with investment firm GF Securities on Thursday, analyst Jeff Pu outlined the following upgrades for the iPhone 18 Pro models:
Smaller Dynamic Island: It has been rumored...
Friday February 13, 2026 4:18 pm PST by Juli Clover
Apple has a long list of new products rumored for 2026, including a series of home products that will see the company establishing more of a presence in the smart home space. Robots are on the horizon for 2027, but the 2026 releases will be a little tamer.
HomePod mini
We're expecting a new HomePod mini 2 to launch at any time. Apple isn't going to update the device's design, but we could...
The palette would make the budget MacBook the most colorful laptop Apple has offered since the polycarbonate MacBook era that ran from 2006 to 2010.
Was this written by an uninformed AI or MacRumors staff member? Or am I misremembering something?
For 'colourful' and polycarbonate in combination, I'd argue you need to go further back, to iBook G3 (1999-2003). Black and white MacBooks aren't the best description of colourful, but the iBook's Tangerine, Blueberry, Indigo, Graphite and Key Lime are…
