Apple's Rumored iPhone Game Controllers Will 'Likely' Come From Beats

Sunday September 13, 2026 4:25 pm PDT by Joe Rossignol

Earlier this month, references to two unreleased Apple game controllers were allegedly spotted in macOS 26.7 beta code, and now Bloomberg's Mark Gurman has shared more details.

In his Power On newsletter today, Gurman said the controllers have been in development for more than a year, are for the iPhone, and will likely have Beats branding. Acquired by Apple in 2014, Beats has expanded beyond headphones and now sells charging cables, iPhone cases, and more.

"Apple sees this as a growing market and wants in," he wrote. No word on pricing or availability.

Popular Stories

Mark Gurman: Apple Made 'Major Mistake' With iPhone Duo Pre-Orders

Sunday October 18, 2026 7:33 am PDT by Joe Rossignol

Despite knowing that the iPhone Duo would face "severe supply constraints" due to manufacturing challenges, Apple chose to begin iPhone Duo pre-orders on Friday instead of waiting until it had more inventory ready, according to Bloomberg's Mark Gurman. In his Power On newsletter today, he called this decision a "major mistake." "Let me cut to the chase: Apple made a major mistake here," he...

• 229 comments

Home Hub Command Center with Dome Base Feature

Apple Smart Home Hub to Feature iMac G4-Style Design

Wednesday September 30, 2026 4:36 am PDT by Hartley Charlton

Apple's long-rumored smart home hub will have an iMac G4-style design and a host of unique features, Bloomberg's Mark Gurman reports. The smart home hub is said to feature a square 6-inch display, with variants that can be placed on a countertop or mounted on a wall. It features a single FaceTime camera on the front, with microphones and speakers in its connected base. Gurman described the...

• 219 comments

Three New Apple Smart Home Products Coming on October 13

Wednesday September 30, 2026 4:04 am PDT by Hartley Charlton

Apple plans to introduce a series of new smart home products on Tuesday, October 13, according to Bloomberg's Mark Gurman. Apple reportedly plans to debut its long-awaited smart home hub device, a new HomePod mini, and a new Apple TV on the date. The new HomePod mini and Apple TV are set to retain their existing designs, but tout faster chips to support Siri AI. The new HomePod mini will...

• 57 comments

Top Rated Comments

vegetassj4

6 weeks ago

The image of the controller has been leaked by Apple Pie a La Doh

Score: 10 Votes (Like | Disagree)

Padre_Pio

6 weeks ago

To play what? That atrocious Madden 27 port? Apple Silicon Macs are at least capable of Switch/Switch 2 level graphics. These controllers don't seem useful unless they have a game library that is not from half a decade ago. Yes, I know Crimson Dawn is available and a few other solid games, but you know what I mean.

Score: 8 Votes (Like | Disagree)

Bokito

6 weeks ago

Apple could’ve made this something big if they made a good controller for the Mac and had made a deal to get GTA VI on the Mac at the same time as the consoles.

Apple and gaming on Mac is not a good combination. Everytime they announce something and then don’t follow up. Cyberpunk 2077 got to the Mac a while ago with Apple’s support and after that Apple got completely silent on Mac gaming again. And that happens every time. No wonder nobody has faith in the Mac as a platform for gaming.

Score: 4 Votes (Like | Disagree)

Lounge vibes 05

6 weeks ago

Just going to leave this here…

Yes, Mac gaming is obviously not quite where it needs to be, but it’s getting quite close with tools like this.
The gap between casual PC gaming and casual Mac gaming is smaller than it has been in years, and it’s still the biggest it’s probably ever going to be compared to the future.
Of course, Apple is probably never going to reach the people who build their own custom gaming rigs and such, but we’re talking about casual gamers here.
And these game porting toolkits are only going to continue to get better and better.
The idea that within the next five years a MacBook Pro will be a very good *casual* gaming machine isn’t really a joke, it’s just the truth.
And remember, the market is made up of significantly more casual gamers than it is hardcore gamers.

Score: 4 Votes (Like | Disagree)

Smartuser

6 weeks ago