This Dow Jones Newswire story reports on Apple's Financial Officer, Fred Anderson, speaking at the Goldman Sachs Technology Symposium. Anderson reportedly stated that a "good intermediate goal" was to reach a 5% marketshare (from 3%).
Beyond this, Anderson hints at future products
Users of Macintosh machines from Apple also are "going to see more and more software coming out of Apple," Mr. Anderson said.
Apple has been aggressively introducing new software over the past few years, expanding its library with both iApps and Professional Apps. The latest additions have been to both internet and office areas with Safari and Keynote.
There have been some unsubstantiated hints of more Apple software acquisitions - which have yet to find serious confirmation. Meanwhile, a number of software updates appear to be in line for April releases... with hints of iTunes, Final Cut Pro 4 and possibly Appleworks.
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps.
To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features.
The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single...
Tuesday March 24, 2026 12:31 pm PDT by Juli Clover
Apple today released new firmware for the AirPods Pro 2, AirPods Pro 3, and the AirPods 4. The firmware has a version number of 8B39, up from 8B34 on the AirPods Pro 3, 8B28 on the AirPods Pro 2, and 8B21 on the AirPods 4.
There is no word on what's included in the firmware, but Apple has a support document with limited notes. Most updates are limited to bug fixes and performance...
