TechTV reports on Apple hosting in-store events featuring musicians to help draw traffic into their Apple Stores.
According to the article, Apple started offering the free live musical performances in spring of 2003. Musicians featured so far include Rufus Wainwright, Moby, The Ravonettes, and Wilco.
Apple hopes to give existing customers more reasons for coming back as well as a draw for new customers.
Our comprehensive guide highlighting every major new addition in iOS 26, plus how-tos that walk you through using the new features.
Apple's four new iPhones feature more differences between the latest models than ever before, so which one should you buy?
Updated with H2 chip for improved audio performance and new features.
Apple's annual developer conference where it will unveil iOS 27, macOS 27, and more.
Siri improvements, optimizations for future foldable iPhone, and more. June introduction at WWDC with fall release.
Smarter Siri, touch optimizations for a future MacBook Pro, stability-focused updates, and more. June introduction at WWDC with fall release.
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