Google has released its annual Zeitgeist feature for 2011, highlighting some of the top trends in search during the year. As in previous years, Apple and its products appear in a number of contexts within this year's results.
In the highest-profile ranking included in the survey, the term "iPhone 5" ranked sixth among fastest-rising searches on a global basis. Driven by considerable speculation and rumors about the device and Apple's later-than-usual release for this year's iPhone, consumer interest in Apple's follow-up to the iPhone 4 remained at high levels for many months in 2011.
Consumers and analysts alike anticipated the release of Apple’s newest smartphone many months prior to its arrival. Rumored features included a larger screen, edge-to-edge glass, an 8 megapixel camera, and extensive voice controls. Many believed the phone would be called the iPhone 5.
Google notes that searches for "iPhone 5" rose 1,658% between 2010 and 2011, with the peak coming in the week of September 25th, just ahead of Apple's iPhone media event. To encapsulate the popularity of the "iPhone 5", Google requested our permission to use the mockups of the rumored design we commissioned from CiccareseDesign based on leaked case designs.
Apple of course released the iPhone 4S and not the iPhone 5 at the event, to the disappointment of many who had been hoping for a significant exterior redesign, hopes that had been fueled by the leaked case designs and rumors of a thinner, teardrop form factor.
As far as Google's Zeitgeist 2011, Apple made several other appearances in high-profile rankings, with Steve Jobs taking ninth place in fastest-rising searches and the iPad 2 taking tenth. Among fastest rising consumer electronics, the iPhone 4S took second place to Amazon's Kindle Fire, with the iPad 2 coming in in sixth place and the so-far unreleased iPad 3 taking tenth.
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Friday February 6, 2026 3:06 pm PST by Juli Clover
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker.
Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...