Apple's Opening Court Statement Focuses on Samsung's Radical Shift in Phone Design

While court documents filed in relation to the high-profile U.S. legal battle between Apple and Samsung have yielded a treasure trove of images of prototypes and concepts for iPhone and iPad designs, the court case is just now getting underway. Reuters reports on some of the early developments today, including opening statements from Apple's lead lawyer outlining how the company will argue that Samsung's radical shift in phone design was driven by its desire to copy Apple's ideas for the iPhone.

Apple attorney Harold McElhinny started off by showing slides that featured old Samsung phones from 2006 and compared it to the Korean company's newer smartphones from 2010.

The key question, McElhinny said, would be how Samsung moved from the old phones to "these phones."

"As we all know it is easier to copy than to innovate," he told the court. "Apple had already taken the risks."

samsung phones before after iphone
Source: Apple pre-trial court filing

Key to McElhinny's presentation setting the stage for the trial was evidence in the form of internal Samsung documents showing that the company recognized the design challenges it faced and felt that the iPhone would be "easy to copy".

McElhinny showed jurors an internal Samsung product analysis which said the iPhone's hardware was "easy to copy." Another document prepared by a Samsung executive said the company was in a "crisis of design" due to the iPhone.

Samsung has yet to make its opening statement in the case, but its filings made so far have shown how it will attempt to undermine Apple's case by arguing that Apple had copied some of its design ideas from others and that it has refused to properly license key technologies controlled by Samsung.

Jurors in the trial face a complex task of weighing the merits of Apple's and Samsung's arguments on issues related to patents and trade dress infringement. IDG News Service highlights the instructions given to the jury by Judge Lucy Koh summarizing the basic allegations from each side and offering guidance on how to evaluate the evidence.

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Top Rated Comments

troop231 Avatar
177 months ago
It's quite obvious Samsung copies Apple in almost everything:






Score: 75 Votes (Like | Disagree)
bryanescuela Avatar
177 months ago
Wow

Those "after" iPhone Samsung phones are exactly like iPhones. Hard to distinguish...
Score: 73 Votes (Like | Disagree)
gwelmarten Avatar
177 months ago
Samsung are such blatant copycats. Go Apple!!! Just look at these for blatant copying:

And as if that's not enough:
Apples:
Score: 53 Votes (Like | Disagree)
bsforever Avatar
177 months ago
Pretty damning evidence especially the internal memo about the iPhone being easy to copy. It's only fools with their heads buried in the sands who deny that Samsung cribbed the Apple iPhone playbook.
Score: 50 Votes (Like | Disagree)
KnightWRX Avatar
177 months ago
That's not gonna go far as an argument in light of Samsung's internal documents about the F700 design, it's 2006 design registration, and frankly, their entire brief :

http://www.osnews.com/story/26230/Samsung_reveals_its_pre-iPhone_concepts_10_touchscreen_devices

Maybe Apple's lawyers should have familiarised themselves with this little nugget :



Seriously, do Apple's lawyers even read court briefs ? This is gonna be interesting.
Score: 44 Votes (Like | Disagree)
Hastings101 Avatar
177 months ago
On the left is Windows Mobile, a stylus & keyboard based OS. On the right is Android, a touch-based OS. Hmm, wonder why they would look so different?
Score: 36 Votes (Like | Disagree)