Apple Highlights Video Detailing Environmental Friendliness of Campus 2 Project - MacRumors
Skip to Content

Apple Highlights Video Detailing Environmental Friendliness of Campus 2 Project

As part of the "Better" environmental campaign that was initially unveiled this morning, Apple has posted a video of its Apple Campus 2 project, displaying a series of renderings of the building along with some details on the site from campus designer Norman Foster.

Foster speaks on Jobs' inspiration for the campus, noting his love of both Stanford and the area that he grew up in. "The idea is to bring California back to Cupertino," said Apple's senior arborist David Muffly, who is in charge of the flora that will be added to Apple's campus.


Along with the video, Apple outlines its plans to make its second campus more environmentally friendly. The site will be "the most energy-efficient building of its kind," powered by 100 percent renewable energy sources, including a massive solar energy installation.

The company also plans to have huge amounts of open space, which will be accompanied by both fruit and shade trees, and commute alternatives will see 15,000 Cupertino employees using biofuel buses, public transit, bikes, and more instead of cars.

applecampus

The building itself is just part of the story. Just under 80 percent of the site will be open space, populated by more than 7000 trees — including more than 6000 newly planted shade and fruit trees. Drought-tolerant plants will be used throughout the landscape to minimize water use.

While the Apple Campus 2 video shared by Apple was initially unveiled in October during a session with the City of Cupertino, this is the first time Apple has released the video in high quality to the public. Apple is hoping to complete its second campus by 2016.

Popular Stories

iOS 26

iOS 26.4 Adds Two New Features to CarPlay

Tuesday March 24, 2026 1:55 pm PDT by
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps. To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Apple Business hero

Apple Unveils 'Apple Business' All-in-One Platform

Tuesday March 24, 2026 8:53 am PDT by
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features. The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 3, AirPods Pro 2 and AirPods 4

Tuesday March 24, 2026 12:31 pm PDT by
Apple today released new firmware for the AirPods Pro 2, AirPods Pro 3, and the AirPods 4. The firmware has a version number of 8B39, up from 8B34 on the AirPods Pro 3, 8B28 on the AirPods Pro 2, and 8B21 on the AirPods 4. There is no word on what's included in the firmware, but Apple has a support document with limited notes. Most updates are limited to bug fixes and performance...

Top Rated Comments

dannyyankou Avatar
156 months ago
Yawn.

It's not that I don't care about the environment. I do.

It's that most of this stuff makes no real difference, nor will it ever. I hate that Greenpeace and other groups use the force of public perception to get companies to do stuff like this instead of spending their time innovating and doing things that, through technological change, protect the environment.

I wonder how the world would be if everyone thought this way?
Score: 24 Votes (Like | Disagree)
keterboy Avatar
156 months ago
Yawn.

It's not that I don't care about the environment. I do.

It's that most of this stuff makes no real difference, nor will it ever. I hate that Greenpeace and other groups use the force of public perception to get companies to do stuff like this instead of spending their time innovating and doing things that, through technological change, protect the environment.

I think it very much does matter. As Apple sets a new standard in being a role model of how we should use our environment, and thereby Apple sends that message along with their products that reach so many people around the world. This world desperately needs to be re-educated, and Apple sets the tone on how to do so, starting with the care of your environment.

You should yawn on Samsung's blog site. If you don't get the message Apple sends you, you're not worthy of their products ;)

:apple:
Score: 16 Votes (Like | Disagree)
Dave.UK Avatar
156 months ago

You should yawn on Samsung's blog site. If you don't get the message Apple sends you, you're not worthy of their products ;)

:apple:

And there we have it.

Are some Apple users so insecure that they have to mention Samsung at every opportunity?
Score: 12 Votes (Like | Disagree)
156 months ago
Yawn.

It's not that I don't care about the environment. I do.

It's that most of this stuff makes no real difference, nor will it ever. I hate that Greenpeace and other groups use the force of public perception to get companies to do stuff like this instead of spending their time innovating and doing things that, through technological change, protect the environment.
Score: 11 Votes (Like | Disagree)
diddl14 Avatar
156 months ago
Nice! Now can we get FaceTime fixed?
Score: 9 Votes (Like | Disagree)
MattSepeta Avatar
156 months ago
I wonder how the world would be if everyone thought this way?

Do you disagree with his premise?

Example: Apple is estimated to have spent $5 Billion on campus 2.

Common sense dictates that if this money was spent on researching more energy efficient assembly techniques, or sourcing more renewable materials, or developing more power-conscious devices it would have a better net impact on our environment than building a $5Billion building with a few bikes and "drought-resistant plants" would.
Score: 8 Votes (Like | Disagree)