Apple's Stock Reaches Highest Price Since 2015
Apple's stock price is currently hovering around the $120 mark in intraday trading, its highest level since late 2015. The stock has been steadily climbing in value since dropping to a 52-week low of $89.47 in May 2016.
2016 marked Apple's first year-over-year decline in revenue since 2003, and first drop in iPhone sales ever, but its stock price appears to have mostly weathered the storm. Since bottoming out, Apple has introduced the iPhone 7 and iPhone 7 Plus, long-awaited new MacBook Pro models, Apple Watch Series 2, and AirPods.
This year, Apple is rumored to introduce at least one majorly redesigned iPhone, a trio of iPads, and new Macs, including an updated iMac with the option for AMD graphics, new 12-inch MacBook models with Kaby Lake processors and up to 16GB of RAM, and a 15-inch MacBook Pro with Kaby Lake and 32GB of RAM.
Last month, Apple analyst Brian White said he "continues to believe Apple is one of the most underappreciated stocks in the world," partly due to "a never ending waterfall of 'gloom and doom' media reports" surrounding the company.
Popular Stories
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker.
Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...
