Apple CEO Tim Cook Says Didi Chuxing 'May Help Traffic Jams Go the Way of the Flip Phone'

Didi Chuxing president Jean Liu has been named one of TIME's 2017 most influential people, and Apple CEO Tim Cook wrote an excerpt about her for the magazine.

In it, Cook calls Liu a "disrupter" for building a transportation platform that offers "convenience and flexibility" to millions of commuters. He lauds Didi Chuxing's work on algorithms that improve traffic, saying the technology could eliminate traffic jams in the future.

didichuxingjeanliu

She and her team are succeeding with innovative, big-data algorithms that aim both to improve the efficiency of Didi's service and to ease the congestion on roadways. By analyzing commuter patterns the way oceanographers track the tides, Didi may help traffic jams go the way of the flip phone.

In over 400 cities across China, Jean has also built a company that is dedicated to serving the community around it. Guiding Didi to this higher purpose, and giving back to the places where it does business, she shares my belief that companies can and should measure themselves by more than just the bottom line.

Apple CEO Tim Cook met Jean Liu in 2016 after Apple invested $1 billion in the ride-sharing company. Following its investment, Apple was given a Didi Chuxing board seat, held by Adrian Perica, Apple's head of mergers and acquisitions.

Apple's Didi Chuxing investment provides Apple with access to data and expertise on both electric and autonomous car technology, a useful resource as Apple works to develop a self-driving car software platform.

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
iphone 17 pro dark blue 1

iPhone 18 Pro Max Rumored to Deliver Next-Level Battery Life

Friday February 6, 2026 5:14 am PST by
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker. Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...

Top Rated Comments

H2SO4 Avatar
115 months ago
Not if it’s using Apple Maps and Siri it won’t. Not by a long shot.
Score: 15 Votes (Like | Disagree)
mi7chy Avatar
115 months ago
No praise for the true innovators Tesla, Uber, Lyft, etc.?
Score: 14 Votes (Like | Disagree)
Mousse Avatar
115 months ago
Flip phones will still be around during the 23rd century.
Score: 12 Votes (Like | Disagree)
Michaelgtrusa Avatar
115 months ago
Flip phone. Apple is a great company but they have long sold this nation out.
Score: 7 Votes (Like | Disagree)
Zaft Avatar
115 months ago
No praise for the true innovators Tesla, Uber, Lyft, etc.?
Yea thats odd... But Timmy loves China, im not surprised.
Score: 7 Votes (Like | Disagree)
Piggie Avatar
115 months ago
And Apple may go the way of Nokia!

You know, Nokia, the Leading phone maker that was "untouchable"
Score: 6 Votes (Like | Disagree)