cook heroApple CEO Tim Cook is set to speak at Fortune's CEO Initiative in San Francisco, California tonight, with Fortune planning to share a live stream of the event.

The CEO Initiative, an invite-only event, will kick off at 6:00 p.m. Pacific Time, with Cook set to appear at 6:05 p.m. It's not clear what Tim Cook will talk about, but the topic of the Initiative is "companies doing well by doing good."

Fortune's CEO Initiative, an invite-only event that takes place on June 25 and 26 in San Francisco, is devoted to the topic of companies doing well by doing good. The theory is that infusing businesses with a broader purpose can help with recruiting, attracting new customers, and improving corporate images.

Cook is a prime example of a leader who has worked to use Apple's influence to champion important social causes, such as diversity and equality.

The live stream of Fortune's event can be watched at 6:05 p.m. Pacific Time/9:05 p.m. Eastern Time on the Fortune website.

Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Top Rated Comments

-BigMac- Avatar
100 months ago
I personally dont care about Apples social stances, just give me next level software and hardware year in year out and thats it.
Score: 7 Votes (Like | Disagree)
kildraik Avatar
100 months ago
Turn the soft philanthropy down a notch...

I get what it means to do good, but I want them to be what they used to... Great, in the departments that matter to professionals and creatives that have been sucked into the best ecosystem available. Pick up the pace, Apple.
Score: 6 Votes (Like | Disagree)
pat500000 Avatar
100 months ago
Tim cook: “i just came here tonight to express my emoji feelings.”
Score: 4 Votes (Like | Disagree)
RickInHouston Avatar
100 months ago
Is this Tim Cook guy head of public relations?

Did that big building in Cupertino need to be built just because the company makes phones and dabbles in Politics?
Score: 3 Votes (Like | Disagree)
makingdots Avatar
100 months ago
Sorry when Tim Cook is the CEO of a company who makes on average 40% profit on all their items and is sitting on hundred's of millions in cash reserves that it refuses to pay taxes on he has no right to make social comments. He should maybe get his house in order first! Human rights..All of Apple's items are built in China which has a wonderful Human Rights record! The Chinese factories used are virtual slave cities and the whole supply chain is based on sourcing the cheapest to maximise profits for the shareholders.
Maybe he should revisit how Apple's products are produced and reduce profits for the benefit of his employee's direct or in-direct. Also maybe move away from China! This won't happen as the Board and shareholders would never allow it! I just get frustrated at these companies who constantly have a social commentary and "know better" yet do the exact opposite in the way their companies are run!
Nah. Stop blaming everything on Apple. Low salary is mainly because of overpopulation. Even with low salary, people are fighting over there to have that kind of job. That's the country's problem that's why they have one-child policy. And don't ever think that only Apple prefers to manufacture in China. Android phones, Playstations, XBoxes, PC parts, almost every tech are made in China.

That's how the phones and tech gadgets are "priced as of now". Imagine the price of tech gadgets (not only apple) if it were manufactured in a country that demands high salary because of their high cost of living?

How about if I say that you're also benefiting from the price of tech gadgets right now?
will you also turn a blind eye and and just be secretly grateful? :p
Score: 1 Votes (Like | Disagree)
69650 Avatar
100 months ago
Does Cook actually do any work in between traveling the world and making pointless speeches.
Score: 1 Votes (Like | Disagree)

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
iphone 17 pro dark blue 1

iPhone 18 Pro Max Rumored to Deliver Next-Level Battery Life

Friday February 6, 2026 5:14 am PST by
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker. Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...