Google Adds New Auto-Delete Controls for Location History and Activity Data - MacRumors
Skip to Content

Google Adds New Auto-Delete Controls for Location History and Activity Data

by

Google today announced a new privacy-focused auto-delete option for automatically removing Location History and Web & App Activity after a set period of time.

You can now choose to delete your information manually, every three months, or every 18 months. With these settings enabled, Google will regularly clear out your data at the three month mark or the 18 month mark.

googleautodelete
Prior to this change, Google allowed Location History and Web & App Activity to be disabled or manually deleted, but there were no controls for regular deletion, which may encourage more people to use these features.

Google's Location History feature tracks the locations that you've visited, while Web & App Activity tracks websites you've visited and apps that you've used. Google uses this information for recommendations and cross device syncing.

Google says the new controls for Location History and Web & App Activity will be rolling out "in the coming weeks," and has suggested the auto-delete functionality will be coming to additional features in the future.

Tag: Google

Top Rated Comments

90 months ago
Almost pointless... it’s ‘deleted’ for you- not them.
Score: 18 Votes (Like | Disagree)
90 months ago
The wording is pretty clever, "is permanently removed from your account". Not deleted, "removed", as in no longer accessible.

Whilst I am currently happy to use Google and benefit from the services they provide me, if I choose to delete my data I definitely want to know that the data has indeed been deleted. That's not a delete, just a disconnect.
Score: 12 Votes (Like | Disagree)
90 months ago
Is it me, or does this article completely omit the app that's involved here? Are we talking about Chrome on iOS? Or all Google apps across the device? It's really unclear to me.

UPDATE - Even the original article by Google on this topic doesn't make it clear where you actually access these controls. Is this at the Google website when you're logged into your account? Why is it showing it on a mobile device? Makes it look like an app interface.

UPDATE #2 - I suspect this is what you see when you log into your Google account on a mobile device. Just poorly presented here and by Google.
Score: 2 Votes (Like | Disagree)
atikalz Avatar
90 months ago
But google keeps your data forever
Score: 2 Votes (Like | Disagree)
warp9 Avatar
90 months ago
I don't have a problem with Google having my data. Their only purpose for it is to try to sell me something I was probably going to buy anyways. Of all the things to be outraged about, shopping is not it.

What DOES worry me is what might happen with that data in the future. There's a real chance of discrimination rising up. Medically, socially, culturally, really anything.
Score: 2 Votes (Like | Disagree)
NickName99 Avatar
90 months ago
Bravo! I avoid Google products as much as possible, because of their shady privacy policies. This is a positive step. I agree with others that Facebook ought to follow this example, if they want to stop hemorrhaging users.
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 26

iOS 26.4 Adds Two New Features to CarPlay

Tuesday March 24, 2026 1:55 pm PDT by
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps. To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Apple Business hero

Apple Unveils 'Apple Business' All-in-One Platform

Tuesday March 24, 2026 8:53 am PDT by
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features. The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 3, AirPods Pro 2 and AirPods 4

Tuesday March 24, 2026 12:31 pm PDT by
Apple today released new firmware for the AirPods Pro 2, AirPods Pro 3, and the AirPods 4. The firmware has a version number of 8B39, up from 8B34 on the AirPods Pro 3, 8B28 on the AirPods Pro 2, and 8B21 on the AirPods 4. There is no word on what's included in the firmware, but Apple has a support document with limited notes. Most updates are limited to bug fixes and performance...