Apple's Oscar-Winning Ambitions to be Spearheaded By Six Original Movies a Year, With a Budget up to $30 Million per Film
Apple plans to produce six small-budget movies a year with an eye toward stories that could win Academy Awards, according to The New York Post.
The Post's sources claim Apple wants to spend between $5-$30 million on each movie, and that it has already approached "elevated" directors and other film talent about bankrolling projects with Oscar-winning potential.
Apple is looking to spend $5 million to $30 million per project, sources said, adding that the company is being driven by Netflix’s recent spate of Oscar nominations and win for Best Foreign Film with "Roma" — legitimizing Netflix head Reed Hastings' standing in Hollywood.
"They are taking meetings and hiring," one agency source said of Apple, adding that the meetings are being generated by the company's original feature films unit, headed by Matt Dentler, formerly of iTunes Movies.
According to the report, Apple's search for six small-budget movies is not related to its multiyear agreement to make films with A23, the studio that produced the Oscar-winning "Moonlight."
Apple is working on dozens of original TV shows and movies with high-profile directors, producers, and actors, with all of that content set to be available through a new Apple TV+ app that's going to be released this fall. Check out our dedicated roundup to learn everything that we know so far about Apple's new streaming TV service.
Popular Stories
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie.
"Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...
