Amazon Music Gains on Apple Music With Over 55 Million Subscribers Globally - MacRumors
Skip to Content

Amazon Music Gains on Apple Music With Over 55 Million Subscribers Globally

by

amazonmusicAmazon Music now has more than 55 million customers worldwide, according to a company press release. The announcement represents the first time Amazon has shared growth metrics for its streaming service, which is catching up to Apple Music's last subscriber count of over 60 million last June.

The figure is actually a tally of customers across several tiers that Amazon offers. Amazon Music Unlimited is the $9.99 a month plan that serves as a direct rival to Spotify and ‌Apple Music‌. According to Amazon, subscriptions numbers on this tier grew by more than 50 percent last year alone.

The other tiers include: Amazon Music Unlimited ($3.99 single-device plan) for customers who just want to listen on an Echo speaker; Amazon Music for Prime subscribers, which includes ad-free access to over 2 million songs; ad-sponsored Amazon Music, a free plan offering access to top playlists and thousands of music stations; and Amazon HD, a high-definition tier costing $14.99 a month.

Amazon says its streaming service has grown nearly 50 percent year-on-year across the U.S., U.K., Germany, and Japan, and has more than doubled in its newer markets like France, Italy, Spain, and Mexico

Despite the respectable growth across its range of tiers, Amazon Music has some way to go before it catches up to Spotify, which in September announced it had 113 million paying customers.

Top Rated Comments

81 months ago
Surely this data is irrelevant if they’re including all the prime customers who don’t actually pay for a music service?
Score: 11 Votes (Like | Disagree)
LiE_ Avatar
81 months ago
I have prime and still pay for Spotifiy.
Score: 7 Votes (Like | Disagree)
81 months ago
Just a symptom of Apple's failure to deliver on proper smarthome tech.
Score: 3 Votes (Like | Disagree)
supazeezun Avatar
81 months ago

Siri is much better at music choices when asking to "play some music". Alexa usually repeats the same selection in a small group.
no u are wrong, had apple subscription before and it was horrible selecting playlists. never again


I have prime and still pay for Spotifiy.
prime music is the second best streaming service after Spotify. I agree with u. apple music is a no for me


Surely this data is irrelevant if they’re including all the prime customers who don’t actually pay for a music service?
oh apple music should watch its back cos by this time next year, they will be in distant third. USA is not the world. emerging markets are the backbone of music streaming
Score: 3 Votes (Like | Disagree)
Futurix Avatar
81 months ago
I have Prime membership and never touched Amazon Music. I'm guessing a sizeable chunk of those 55 millions are the same.
Score: 2 Votes (Like | Disagree)
81 months ago
Spotify and iTunes were designed by people who love music, Apple Music was designed by people who love selling subscriptions.

You know your service is terrible when people are preferring Amazon.
Score: 2 Votes (Like | Disagree)

Popular Stories

iOS 26

iOS 26.4 Adds Two New Features to CarPlay

Tuesday March 24, 2026 1:55 pm PDT by
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps. To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Apple Business hero

Apple Unveils 'Apple Business' All-in-One Platform

Tuesday March 24, 2026 8:53 am PDT by
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features. The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 3, AirPods Pro 2 and AirPods 4

Tuesday March 24, 2026 12:31 pm PDT by
Apple today released new firmware for the AirPods Pro 2, AirPods Pro 3, and the AirPods 4. The firmware has a version number of 8B39, up from 8B34 on the AirPods Pro 3, 8B28 on the AirPods Pro 2, and 8B21 on the AirPods 4. There is no word on what's included in the firmware, but Apple has a support document with limited notes. Most updates are limited to bug fixes and performance...