Apple Preparing to Open Second Retail Store in South Korea - MacRumors
Skip to Content

Apple Preparing to Open Second Retail Store in South Korea

Apple is preparing to open a new retail store in Yeouido, South Korea. The store will be Apple's second retail location in the country.

apple south korea art

Apple Yeouido will be located in the IFC Mall, which is in Seoul's financial district by the Han River. Apple has shared wallpapers and an animation on its website to announce the opening of Apple Yeouido.

Apple's first retail store in South Korea, Apple Garosugil, opened in 2018 in Seoul's Gangnam area. Apple Garosugil was the first Apple Store outside China to reopen earlier this year.

South Korea is an increasingly important territory for Apple, with the company looking to expand its market share in the country. Apple currently owns just 19 percent of the market in South Korea, according to The Korea Herald. Native company Samsung dominates the smartphone market in the country at 67 percent. The opening of Apple Yeouido is another indication that Apple is seeking to expand its presence in South Korea.

Popular Stories

iOS 26

iOS 26.4 Adds Two New Features to CarPlay

Tuesday March 24, 2026 1:55 pm PDT by
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps. To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Apple Business hero

Apple Unveils 'Apple Business' All-in-One Platform

Tuesday March 24, 2026 8:53 am PDT by
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features. The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 3, AirPods Pro 2 and AirPods 4

Tuesday March 24, 2026 12:31 pm PDT by
Apple today released new firmware for the AirPods Pro 2, AirPods Pro 3, and the AirPods 4. The firmware has a version number of 8B39, up from 8B34 on the AirPods Pro 3, 8B28 on the AirPods Pro 2, and 8B21 on the AirPods 4. There is no word on what's included in the firmware, but Apple has a support document with limited notes. Most updates are limited to bug fixes and performance...

Top Rated Comments

69 months ago
~20% market share in SK is pretty impressive. Most of foreign phone brands failed, historically speaking.

SK market is pretty interesting place and an official store will be a great addition. Looking forward to visit this one in the near future.
Score: 2 Votes (Like | Disagree)
ilikewhey Avatar
69 months ago
all my korean friends use samsung, and drive hyundais :cool:
Score: 2 Votes (Like | Disagree)