Apple Decided Not to Buy Reese Witherspoon's 'Hello Sunshine' Media Company

Reese Witherspoon's media company "Hello Sunshine" recently courted various buyers, and while Apple was one of parties interested in buying Hello Sunshine, the Cupertino company did not end up going through with the purchase.

themorningshowcarrell
Hello Sunshine was valued at around $900 million thanks to its involvement in popular series like The Morning Show," "Big Little Lies," and "Little Fires Everywhere," and it would have marked Apple's largest media purchase to date had a deal been established.

Instead, Hello Sunshine is being purchased by an upcoming media venture run by two former Disney executives backed by Blackstone Group. According to The Wall Street Journal, the purchase was made as part of a plan to build an independent entertainment company.

There is no word on how much was paid for Hello Sunshine, but Reese Witherspoon and current CEO Sarah Harden will join the board of the new company and will continue to operate it.

Though Apple did not purchase Hello Sunshine, the two companies will continue to work together. Hello Sunshine is responsible for "The Morning Show" and it is involved in multiple upcoming Apple TV+ projects including "Surface" starring Gugu Mbatha-Raw, "The Last Thing He Told Me" with Julia Roberts, and country music reality series "My Kind of Country."

Recent rumors have suggested that Apple is exploring other purchase opportunities and has expressed interest in film studio A24. A24 has developed hit movies like "Hereditary," "Moonlight," "Lady Bird," and "Midsommar," plus it already has a content deal with Apple.

A24 and Apple have partnered on "Mr. Corman" and "On the Rocks" along with and upcoming films "Sharper," "The Sky is Everywhere," "The Tragedy of Macbeth," "Bride," and more.

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
iphone 17 pro dark blue 1

iPhone 18 Pro Max Rumored to Deliver Next-Level Battery Life

Friday February 6, 2026 5:14 am PST by
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker. Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...

Top Rated Comments

Onelifenofear Avatar
59 months ago

Apple is out of its depth in Hollywood. Save this comment- Apple TV will not exist in three years. Netflix will own it.
Gibberish. 112 Award wins froom 379 Nomintations. Their viewing numbers are really pretty good too. The worst thing is being able to find the ATV+ stuff on their own app.
Score: 20 Votes (Like | Disagree)
WWP99 Avatar
59 months ago
Smart to avoid buying it.
Score: 15 Votes (Like | Disagree)
Onelifenofear Avatar
59 months ago

Hopefully the harbinger of Apple getting out of Hollywood soon.
Why… how exactly does It affect your life? You either watch stuff they produce or you ignore it.

I’ve completed or part watched:

The Morning show
Amazing Stories
Earth at Night
For all mankind
Little America
Long way Up
Mythic Quest
Schmigadoon
Ted Lasso
Tiny World
Trying
And the Kids stuff.

and they have All been very good to outstanding.

Some misses - See and Mosqunto coast were Disappointing.

And really looking forward to:
Foundation
Score: 15 Votes (Like | Disagree)
Jack Neill Avatar
59 months ago
I too, also declined to purchase the organization. It just wasn't a good fit for my portfolio in this fiscal quarter.
Score: 13 Votes (Like | Disagree)
FishyFish Avatar
59 months ago
****, this sucks so much for Reese. Hopefully she will be ok!
Score: 11 Votes (Like | Disagree)
cmaier Avatar
59 months ago

Apple is out of its depth in Hollywood. Save this comment- Apple TV will not exist in three years. Netflix will own it.
LOL. No.
Score: 11 Votes (Like | Disagree)