AT&T Raising Prices on Legacy Plans to Encourage Customers to Upgrade to New Plans
AT&T is planning to raise the price of older Unlimited plans in order to encourage customers to upgrade to newer plans, reports Bloomberg. Single line users can expect to pay up to $6 per month more, while family plans are increasing by as much as $12.
The pricing increases apply only to customers who are grandfathered in to older AT&T plans, and will not affect customers who have an up to date plan. AT&T offers three unlimited plans, including the Unlimited Starter Plan, Unlimited Extra Plan, and Unlimited Elite Plan.
Current plans are priced starting at $65 for a single line or $35 for four lines as part of a family plan. AT&T employees have been instructed to offer new plans to customers who call in about the increased charges for older plans, which will start in June.
AT&T says that it is encouraging customers to switch over to a newer plan because the newer plans offer "many additional features, more flexibility for each line on their account and, in many cases, a lower monthly cost."
Customers who will see price increases are going to be receiving an email from AT&T about the change, but AT&T has not provided specific details on which older plans will see the price hikes.
Popular Stories
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do.
The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up.
Upgraded Architecture
The next-generation...
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker.
Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...
