Apple Highlights Apple Card Customer Satisfaction Ranking

Apple Card is the "Best Co-Branded Credit Card for Customer Satisfaction with No Annual Fee" in the J.D. Power 2023 U.S. Credit Card Satisfaction Study, Apple announced today. This is the third year in a row that Apple and Goldman Sachs have taken the number one spot, and the third year that Apple has highlighted the study.

Apple Card Balance
"Since the start, we've been committed to delivering tools and services that help users live healthier financial lives, and it's been rewarding to see customers using and finding value in the benefits of ‌Apple Card‌. We are honored that ‌Apple Card‌ has been recognized as a leader in customer satisfaction," said Jennifer Bailey, Apple's vice president of Apple Pay and Apple Wallet. "In partnership with Goldman Sachs, we are continuously working to expand the value users receive from ‌Apple Card‌, most recently with the launch of Savings, and we look forward to continuing to develop tools and services that put our users and their financial health first."

The ‌Apple Card‌ earned a score of 655 on the J.D. Power scale, beating out the Hilton Honors American Express Card (638), the Amazon Prime Rewards Visa Signature Card (636), and the PayPal Cashback Mastercard (636).

This year's results come as rumors suggest that Goldman Sachs is looking to get out of its partnership with Apple. Goldman Sachs reportedly wants to exit consumer banking, and is seeking a partner that would take over its ‌Apple Card‌ and Apple Savings offerings. It is not yet clear if Goldman Sachs and Apple will be able to work out a deal to sever their relationship.

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
maxresdefault

Apple Shows Off a Key Reason to Upgrade to the iPhone 17

Saturday February 7, 2026 9:26 am PST by
Apple today shared an ad that shows how the upgraded Center Stage front camera on the latest iPhones improves the process of taking a group selfie. "Watch how the new front facing camera on iPhone 17 Pro takes group selfies that automatically expand and rotate as more people come into frame," says Apple. While the ad is focused on the iPhone 17 Pro and iPhone 17 Pro Max, the regular iPhone...

Top Rated Comments

stark93 Avatar
33 months ago
With no financing on sim-free iPhones, I'm not satisfied anymore...
Score: 32 Votes (Like | Disagree)
ShivneelSingh Avatar
33 months ago
Because of the convenience, transparency, high credit limit, spending traceability, and super easy to make payments, I love this card!
I've been using it more than any other card in my wallet.
Score: 18 Votes (Like | Disagree)
jz0309 Avatar
33 months ago
I am generally happy with mine.
I do not like the move to pull 0% financing on sim-free iPhones
Score: 14 Votes (Like | Disagree)
alexandr Avatar
33 months ago
I've loved it since day 1. It's so easy to find restaurants and such from your trips — the transaction takes you to Maps. Best interface ever, I mean that's what  is all about.
Score: 11 Votes (Like | Disagree)
Doomtomb Avatar
33 months ago
It's easy to pull up spending history, just biometric ID login and go. Forget your card doesn't matter, use Apple Pay. There's not much to complain about.
Score: 10 Votes (Like | Disagree)
dcp10 Avatar
33 months ago
I guess you don't shop at Home Depot, Lowes, Walmart, Sam's Club, etc.
I’ve largely avoided places that don’t accept ApplePay since it launched. Thankfully it’s a lot easier these days. Adding the Apple Card makes Apple Pay even better
Score: 6 Votes (Like | Disagree)