Apple CEO Succession Plans 'Very Detailed', Says Tim Cook

Tim Cook has revealed that Apple has "very detailed" succession plans in place for when the time comes to replace him as chief executive of the company, but he also said he has no intention of going anywhere just yet.


In a 45-minute interview for the BBC Sounds podcast Dua Lipa: At Your Service hosted by singer Dua Lipa, Cook admitted that he does not know how long he will remain at Apple.

"I love it," he said, reflecting back on 25 years at the company. "I can't envision my life without being there, so I'll be there for a while." However, when asked if there was any succession plan at Apple, Cook continued:

"We're a company that believes in working on succession plans, so we have very detailed succession plans. Because something unpredictable can always happen. I could step off the wrong curb tomorrow. Hopefully that doesn't happen, I pray that it doesn't."

Dua Lipa: "Are you able to say who is in line for succession?"

"I can't say that, but I would say that my job is to prepare several people for the ability to succeed, and I really want the person to come from within Apple, the next CEO. So that's my role: That there's several for the board to pick from."

In the broad-ranging interview, the Apple CEO described a day in the life of ‌Tim Cook‌, and shared his experience growing up in a blue-collar family in Alabama, and the arc of his career that ultimately brought him to Apple.

The 63-year-old also discussed Apple's environmental sustainability efforts, as well as his thoughts on the excessive use of smartphones, the value of collaboration and equal representation, philanthropy, and the promise and perils of AI, generative AI, and the "life-changing" potential of large language models. You can watch the full interview on YouTube.

Popular Stories

Apple Logo Zoomed

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
wwdc sans text feature

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Finder Siri Feature

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by
In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...
iOS 26

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...
iphone 17 pro dark blue 1

iPhone 18 Pro Max Rumored to Deliver Next-Level Battery Life

Friday February 6, 2026 5:14 am PST by
The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker. Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...

Top Rated Comments

ashdelacroix Avatar
29 months ago

Of all the people to sit down with why her? He’d be better off with…well…a journalist…ideally from a tech background like Zoe Thomas.
She did a great job. He's been more open with her than with anyone else.
Score: 22 Votes (Like | Disagree)
a m u n Avatar
29 months ago
Great interview!

Tim Cook is undoubtedly one of the best CEOs Apple could have. I don’t even want to think about the pressure the future CEO will be under to maintain such high standards.
Score: 21 Votes (Like | Disagree)
WarmWinterHat Avatar
29 months ago

Pretty much all of Apple's success during Tim Cook's tenure can be directly attributed to Steve Jobs. The only good things to come from Apple which arguably weren't part of Steve's plans were a few Apple TV+ shows and the transition of the Mac over to ARM. But even those arguably started under Steve.
Steve had been dead for a decade. He personally picked Cook as his replacement, and asked told him to run the company as he saw fit, not as Steve would. This quasi-hero worship of Jobs is obnoxious.

Time to move on.
Score: 20 Votes (Like | Disagree)
Infodataset Avatar
29 months ago
Cant wait for the new changes after cook
Score: 19 Votes (Like | Disagree)
Chuckeee Avatar
29 months ago

Of all the people to sit down with why her? He’d be better off with…well…a journalist…ideally from a tech background like Zoe Thomas or Mark Gurman.
Heck, If I was to spend a hour with someone I would pick Dua Lipa over Zoe Thomas or Mark Gurman too.



Attachment Image
Score: 14 Votes (Like | Disagree)
Wizard_of_Woz Avatar
29 months ago

Tim Cook has been an amazing CEO. He is not Steve Jobs and that’s honestly a good thing. A lot of the things we have now we likely wouldn’t have gotten when we did it at all had jobs still been around due to his stubbornness.

I do hope the next CEO will continue his ethos without being too radical
Yeah, it is a shame we only ever saw the original Macs, Mac OS X, the iMac, iPod, iPhone, and iPad, among other things because of Steve Jobs (and company). But hey, Tim Cook is a good bean counter so there's that.
Score: 13 Votes (Like | Disagree)