Apple Releases New Immersive Video App for Mac and Vision Pro

Monday April 7, 2025 9:54 am PDT by Joe Rossignol

Apple today released a new app for managing an immersive video library on a Mac.

General Apple Immersive Video Utility Feature
Apple Immersive Videos are 3D videos recorded in 8K resolution, with a 180-degree field of view and Spatial Audio. For example, recent performances by singer The Weeknd and heavy metal band Metallica are available in the format.

The new Apple Immersive Video Utility app allows you to import, organize, package, and review Apple Immersive Video files on a Mac. Then, you can connect one or more Vision Pro devices and review the immersive videos. For larger groups, Apple says there is a synchronized playback option for multi-device viewing sessions.

Apple Immersive Video Utility is available for free in the App Store for both macOS and visionOS, but it is currently limited to U.S. English.

Here is the complete App Store description for the app:

Apple Immersive Video Utility for macOS allows you to import, organize, package, and review Apple Immersive Video media on your Mac. Combined with Apple Immersive Video Utility for visionOS, you can connect and review Apple Immersive Video on Apple Vision Pro.

Import and Manage Immersive Video Files
Create playlists to sort, organize, and search the Apple Immersive Video files in your library.

Share Your Apple Immersive Videos
Share your Immersive Videos with Vision Pro users with file types that are simple to download and import.

Inspect and Modify Metadata
Scan the dynamic and static metadata of Immersive Video files. Modify, swap, or manipulate the package content to meet your post-production requirements.

Stream to Apple Vision Pro
Connect one or more Vision Pro devices to stream your playlists. For larger groups, use synchronized playback to manage multi-device viewing sessions.

The images above are for illustrative purposes. You can view Experience Immersive, Prehistoric Planet Immersive, Adventure, Wild Life, and other Apple Immersive Video movies and series where Apple Vision Pro is available.

Apple Immersive Video Utility is available in U.S. English.
Apple Immersive Video Utility est disponible en anglais (États-Unis).

The app seems to be primarily intended for producers of Apple Immersive Videos, but the app is currently available for anyone to download.

The app requires a Mac with an M1 chip or newer running macOS Sequoia.

Related Roundup: Apple Vision Pro

Buyer's Guide: Vision Pro (Buy Now)

Related Forum: Apple Vision Pro

Popular Stories

Tim Cook Teases Plans for Apple's Upcoming 50th Anniversary

Thursday February 5, 2026 12:54 pm PST by Joe Rossignol

Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026. "I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...

• 148 comments

Apple Rumored to Announce New Product on February 19

Thursday February 5, 2026 12:22 pm PST by Joe Rossignol

Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld. The report, citing industry sources, is available in English on Macworld. Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...

Why Apple's iOS 26.4 Siri Upgrade Will Be Bigger Than Originally Promised

Friday February 6, 2026 3:06 pm PST by Juli Clover

In the iOS 26.4 update that's coming this spring, Apple will introduce a new version of Siri that's going to overhaul how we interact with the personal assistant and what it's able to do. The iOS 26.4 version of Siri won't work like ChatGPT or Claude, but it will rely on large language models (LLMs) and has been updated from the ground up. Upgraded Architecture The next-generation...

• 154 comments

iOS 26.3 and iOS 26.4 Will Add These New Features to Your iPhone

Tuesday February 3, 2026 7:47 am PST by Joe Rossignol

While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April. Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far. iOS 26.3 iPhone to Android Transfer Tool iOS 26.3 makes it easier...

• 37 comments

iPhone 18 Pro Max Rumored to Deliver Next-Level Battery Life

Friday February 6, 2026 5:14 am PST by Hartley Charlton

The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker. Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the iPhone 18 Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the...

• 107 comments

Top Rated Comments

xander49x

11 months ago

five people will be extraordinarily happy, and three people will say "meh".

why so jealous of us that have a Vision Pro, If you had facts you know that thousands of people have the AVP, we are a large community and have a social app ( inspaze ) in the AVP where we hang out and watch movies together play games and lots of other things know the facts before commenting on things you know nothing about, your welcome.

Score: 13 Votes (Like | Disagree)

Canubis

11 months ago

five people will be extraordinarily happy, and three people will say "meh".

Count me into the first group!

To be frank, this is a really cool, unexpected surprise! Will definitely try this out later at home. I guess this tool could be helpful to demo immersive videos to guest users, like you just hand them the Vision and use the Mac to start a video for them…?

Is is just me or is Apple giving the Vision a lot more attention over the last few weeks? Just hoping this is meant to be the prologue to some great update for Vision during WWDC, not the epilogue to the Vision Pro project altogether ?

Score: 12 Votes (Like | Disagree)

Jashar7

11 months ago

('https://www.geekwebguides.com/2025/04/07/apple-immersive-video-utility-app/')

Apple today released a new app for managing immersive videos on a Mac.

Apple Immersive Videos are 3D videos recorded in 8K resolution, with a 180-degree field of view and Spatial Audio. For example, recent performances by singer The Weeknd ('https://www.geekwebguides.com/2024/11/14/the-weeknd-vision-pro-music-experience/') and heavy metal band Metallica ('https://www.geekwebguides.com/2025/03/11/metallica-concert-apple-vision-pro/') are available in the format.

The new Apple Immersive Video Utility app ('https://apps.apple.com/app/apple-immersive-video-utility/id6477489398') allows you to import, organize, package, and review Apple Immersive Video files on a Mac. Then, you can connect one or more Vision Pro devices and review the immersive videos. For larger groups, Apple says there is a synchronized playback option for multi-device viewing sessions.

Apple Immersive Video Utility is available for free in the App Store ('https://apps.apple.com/app/apple-immersive-video-utility/id6477489398') for both macOS and visionOS, but it is currently limited to U.S. English.

Here is the complete App Store description for the app:The app seems to be primarily intended for producers of Apple Immersive Videos, but the app is currently available for anyone to download.

The app requires a Mac with an M1 chip or newer running macOS Sequoia.

Article Link: Apple Releases New Immersive Video App for Mac and Vision Pro ('https://www.geekwebguides.com/2025/04/07/apple-immersive-video-utility-app/')

Nope. Still not convinced to buy it