Tim Cook Says Apple is 'Making Good Progress' on Personalized Siri Features Ahead of 2026 Launch - MacRumors
Skip to Content

Tim Cook Says Apple is 'Making Good Progress' on Personalized Siri Features Ahead of 2026 Launch

On an earnings call today, Apple CEO Tim Cook said the company is "making good progress on a more personalized Siri" that is powered by Apple Intelligence, and he reiterated that the features will be available next year.

iOS 18 Siri Personal Context
"We're making good progress on a more personalized Siri, and as we've said before, we expect to release these features next year," said Cook.

Apple today reported record earnings results for the third quarter of its 2025 fiscal year, with revenue of $94 billion exceeding Wall Street expectations.

Apple first announced the personalized Siri features during its WWDC 2024 keynote, but in March it announced that they were delayed. The new capabilities will include better understanding of a user's personal context, on-screen awareness, and deeper per-app controls. For example, Apple showed an iPhone user asking Siri about their mother's flight and lunch reservation plans based on info from the Mail and Messages apps.

Apple is facing multiple class action lawsuits over the delayed features.

Popular Stories

iOS 26

iOS 26.4 Adds Two New Features to CarPlay

Tuesday March 24, 2026 1:55 pm PDT by
iOS 26.4 was released today, and it includes a couple of new features for CarPlay: an Ambient Music widget and support for voice-based chatbot apps. To update your iPhone 11 or newer to iOS 26.4, open the Settings app and tap on General → Software Update. CarPlay will automatically offer the new features so long as the iPhone connected to your vehicle is running iOS 26.4 or later....
Apple Business hero

Apple Unveils 'Apple Business' All-in-One Platform

Tuesday March 24, 2026 8:53 am PDT by
Apple today announced Apple Business, a new all-in-one platform that unifies device management, productivity tools, and customer outreach features. The service is designed to be a consolidated replacement for several of Apple's existing business-focused offerings, including Apple Business Essentials, Apple Business Manager, and Apple Business Connect. It provides organizations with a single...
AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 3, AirPods Pro 2 and AirPods 4

Tuesday March 24, 2026 12:31 pm PDT by
Apple today released new firmware for the AirPods Pro 2, AirPods Pro 3, and the AirPods 4. The firmware has a version number of 8B39, up from 8B34 on the AirPods Pro 3, 8B28 on the AirPods Pro 2, and 8B21 on the AirPods 4. There is no word on what's included in the firmware, but Apple has a support document with limited notes. Most updates are limited to bug fixes and performance...

Top Rated Comments

9 months ago
CEO says that product is on track and going to be great.
Score: 15 Votes (Like | Disagree)
ShivneelSingh Avatar
9 months ago
I’ll believe it when it’s on my iPhone.
Honestly she was working well around 2015-2019, but she keeps getting worse.

I’m not even joking but a couple of weeks ago, I asked her to lower the thermostat, and she literally replied with “no.”
Score: 8 Votes (Like | Disagree)
anthonymoody Avatar
9 months ago
Me: Hey Siri, what's Tim Apple smoking these days?

Siri: I can't help you with that.
Score: 8 Votes (Like | Disagree)
TracesOfArsenic Avatar
9 months ago
More vague statements to hide the disaster and prevent a hit to stocks.
Score: 6 Votes (Like | Disagree)
Shanghaichica Avatar
9 months ago
Personalised Siri is the new AirPower.
Score: 5 Votes (Like | Disagree)
sniffies Avatar
9 months ago
Will it be able to turn off the lights this time?
Score: 5 Votes (Like | Disagree)