TheStreet provides an analysis of Apple's current market position with respect to its recent popularity. TheStreet also weighs in on potential product releases at tomorrow's Media event. Despite most recent rumors that the event will simply introduce upgraded regular iPods and new PowerBook/PowerMac (dual Core PPC) configs, the article still speculates on the possibility of a video iPod.
Through August, Apple's share of the U.S. retail market for computers, excluding online sales, grew to 6.6% from 4.3% in the same period last year, according to market researcher NPD Group.
While the absolute numbers may be up for debate, the relative increase year-over-year is certainly encouraging. Many analysts describe a "halo effect" surrounding the iPod which is said to drive iPod owners to also (or later) purchase Mac computers.
Readers are reminded that Apple will be broadcasting their 4th Quarter Financial Results today at 2pm PT/5pm ET. More details could become available at that time.
Monday October 19, 2026 9:37 am PDT by Joe Rossignol
Apple today sent out invites for an experience in Los Angeles on Wednesday, October 28, and the "Pro and tell" tagline on the invitation likely means that the rumored MacBook models with touch-enabled OLED displays will stick with MacBook Pro branding instead of the once-rumored "MacBook Ultra" name.
The long-rumored "iPhone Ultra" ended up being named iPhone Duo, so speculation that Apple...
Tuesday October 20, 2026 11:12 am PDT by Juli Clover
With just three days to go until the iPhone Duo is released, Apple is getting ready for the launch. Behind the scenes, the App Store now has screenshots of Apple's built-in apps running on the Duo. We've seen some apps in marketing materials, but images of the ones we haven't seen give us an idea of what it will be like using the iPhone Duo day to day.
Many apps are shown in landscape...
Monday October 19, 2026 9:05 am PDT by Juli Clover
Apple's Greg Joswiak today hinted at new product announcements coming next week, sharing a social media post that says "Can't wait to pro and tell next week."
Rumors suggest Apple is planning to debut the new MacBook Pro with an OLED touchscreen display, an M6 entry-level MacBook Pro, an M6 iMac, an iPad mini with an OLED display.
Can't wait to pro and tell next week....
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.