Apple Reportedly Set to Test Lowering Prices for Some Television Downloads to $1
Financial Times reports that Apple is set to begin a trial coinciding with the launch of the iPad that will reduce the price of certain TV downloads through its iTunes Store to $1 from the current $1.99. The trial will reportedly begin in April. Financial Times first reported late last month that Apple was seeking to persuade television networks to go along with the plan, and at least some of them seem to have accepted the trial in an attempt to spur demand.
Some television networks agreed to the lower prices after months of negotiations, and having initially resisted Apple's push. Media executives are under pressure from declining DVD sales and cut-rate rental services such as Redbox, that offer rental DVDs for $1.
It is not yet clear which or how many of the US free-to-air and pay-television networks have agreed to the lower pricing. Some media executives said they have not been approached with the new prices.
Apple has also been rumored to be pursuing a monthly subscription package of "best of TV" downloadable content, and today's report indicates that Apple has not yet given up on that front either.
Popular Stories
Social network Reddit recently began blocking mobile visitors to its website while pushing them to download the official Reddit app, and it's fair to say that the move is not going down well with users.
If you visit reddit.com on your iPhone today, you may see a new popup that can't be dismissed, asking you to "get the app to keep using Reddit."
A Reddit spokesperson told Ars Technica...
Apple today released iOS 26.5 and iPadOS 26.5, the newest updates to the iOS 26 and iPadOS 26 operating systems. The software comes nearly two months after Apple released iOS 26.4 and iPadOS 26.4.
The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. Apple has also released iOS 15.8.8, iOS 16.7.16, iOS 18.7.9, and...
We're only four months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a sea change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year, adopting a...
