Apple Retail Stores to Encourage Mac Business Usage with Parallels Desktop, Parallels 9 Pre-Orders Begin Popping Up - GeekWebGuides
Skip to Content

Apple Retail Stores to Encourage Mac Business Usage with Parallels Desktop, Parallels 9 Pre-Orders Begin Popping Up

by

Apple is aiming to encourage Mac usage to its business consumers by displaying iMacs running a copy of Microsoft's Windows 8 operating system within Parallels Desktop 8 for Mac in the business section of its stores, according to a report from 9to5Mac. Apple Retail Stores will also train business specialists on using Parallels and Windows software as part of the initiative.

parallels_windows_8
Apple currently includes a section on its website with information on how to run Windows and its associated software on a Mac through Boot Camp, a multi boot utility introduced in Mac OS X Leopard. However, virtualization software such as Parallels Desktop and VMWare Fusion have been alternative choices for users who want to run Windows on a Mac due to the non-requirement of a reboot and the ability to run Windows simultaneously within an active session of OS X.

The latest version of Parallels, Parallels Desktop 8, was released last August, adding new features such as full support for Windows 8 and automatic visual optimization for the software when running on Retina displays.

The standard edition of the software retails for $79.99 on Apple's Online Store, though pre-orders have begun popping up for the next generation of the software, Parallels Desktop 9. Currently, Amazon Germany and Apple Authorized Reseller MacMall have the software for $74.99 with an expected release date of September 5.

Top Rated Comments

172 months ago
Apple Retail Stores to Encourage Mac Business Usage with Parallels Desktop, Parallels 9 Pre-Orders Begin Popping Up
Here's an idea: how about encouraging Mac business use by making more awesome Mac business software?
Score: 34 Votes (Like | Disagree)
Amazing Iceman Avatar
172 months ago
Apple, don't bother trying to push Windows 8 for business use.
Score: 17 Votes (Like | Disagree)
172 months ago
Any time I see a Mac running Widows, the world becomes a darker place.
Score: 14 Votes (Like | Disagree)
Amazing Iceman Avatar
172 months ago
So why Parallels and not VMware Fusion? VMware is the leader in third-party virtualization technology -- we use their server-based stuff for clients on a regular basis. All Parallels does is desktop-based virtualization, if I remember correctly.

PS: I've had clients ask me whether they should do this so that they can use Macs at work. I've told them the downsides of virtualization (it's high-maintenance and more prone to crashing than a non-virtualized environment) and what's always ended the discussion is the question, "Why do you want a Mac at work beyond trying to impress people?"

What do you mean by: "(it's high-maintenance and more prone to crashing than a non-virtualized environment)" ???
On the contrary, a virtual environment ON GOOD HARDWARE provides better reliability and faster disaster recovery than a non-virtual environment.

So, if what you mentioned has been based on your experience, you may be doing it wrong.

Otherwise, why go virtual???

Also, at this point, Apple is trying to push the Mac with Parallels at the Desktop level, not at the server level; at least this doesn't seem to be the case for now.
And it would be for apps that must run under Windows.

A lot of important business apps are now being developed for the Mac, so this Windows solution would be as a transition for those businesses who want reliable Mac hardware with Windows compatibility while required.

At the server level, every business has different needs: some must use Windows, other can do Linux or OS X. Others must use AIX, etc.
So at the server level there's no "rule that applies all".
Score: 14 Votes (Like | Disagree)
ThunderSkunk Avatar
172 months ago
We used VMWare until v5 when Parallels started kicking its butt up and down every feature list and performance test.

VMWare makes some great products, and is a great company, but for running Windows on a Mac, Parallels wins hands down.

The differences may not be a big deal for resource-light programs, but we use Autodesk Inventor, Solidworks, Surfcam and Architectural Desktop, and the performance is drastic.

Win8 was not an upgrade though. Went back to our Win7 images instead. At its best, windows stays out of sight & out of mind, in transparency mode, like an invisible layer that allows our cad programs to run as if they're running in OSX. We restore our windows images from Time Machine over the weekend. Brand new windows installs every monday morning keeps windows working. :)

MS should come out with half as many Windows OS's as they do. Just skip the even number ones and put the resources into sprucing up the solid odd numbered ones.
Score: 12 Votes (Like | Disagree)
lincolntran Avatar
172 months ago
"Why do you want a Mac at work beyond trying to impress people?"

So the IT people don't have total control of how we should use our laptop.
Score: 11 Votes (Like | Disagree)

Popular Stories

iphone duo feature

Apple Says iPhone Duo Not Available on Walk-In Basis in Three Countries

Monday October 19, 2026 11:00 am PDT by
For a limited time, the iPhone Duo and the iPhone 18 Pro Max will be limited to customers with a pickup reservation at Apple Stores in Japan, South Korea, and the United Arab Emirates, according to notices posted on Apple's localized websites for those countries. The notices suggest that the iPhone Duo will not be available for walk-in customers at Apple's retail locations in Japan, South...
Apple Del Amo

Apple Store Near Los Angeles Closed Due to 'Events Beyond Our Control'

Wednesday October 14, 2026 10:08 am PDT by
Apple Del Amo in Torrance (Los Angeles area) has been temporarily closed for a few days, and Apple has now added the following notice to the store's page: "We'll be right back. Our store is temporarily closed due to events beyond our control." According to Reddit comments, the store allegedly suffered extensive water damage following a roof leak in the shopping...
Apple Park Visitor Center

Apple Park Visitor Center Just Lost an Attraction Offered Since 2017

Tuesday September 22, 2026 12:42 pm PDT by
Following renovations, the Apple Park Visitor Center in Cupertino, California no longer features a 3D augmented reality model of the Apple Park campus. The area that housed the 3D model, which was called the Exhibition Space, now has wall-mounted shelves known as "Avenues" and new, rounder tables for product displays. The remodeling process began in July and was completed recently. Appl ...
Latest Stories
Tesla App Gains iPad and iPhone Duo Support
Tesla App Gains iPad and iPhone Duo Support
2 hours ago
Apple Reportedly Boosts iPhone Duo Orders by 44%
Apple Reportedly Boosts iPhone Duo Orders by 44%
2 hours ago
Fortnite Returning to Australian App Store After Court Ruling
Fortnite Returning to Australian App Store After Court Ruling
3 hours ago
Apple Ordered to Open iPhone to Rival App Stores in Australia
Apple Ordered to Open iPhone to Rival App Stores in Australia
3 hours ago
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
4 hours ago
Things Updated for iPhone Duo With Adaptive Layout
Things Updated for iPhone Duo With Adaptive Layout
4 hours ago
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
4 hours ago
iPhone Duo Reviewers Really Miss Face ID
iPhone Duo Reviewers Really Miss Face ID
9 hours ago
Does the iPhone Duo Run Hot? Here's What Reviews Found
Does the iPhone Duo Run Hot? Here's What Reviews Found
11 hours ago
Apple Music's New Look is Now Live on Apple's Website
Apple Music's New Look is Now Live on Apple's Website
11 hours ago
Anthropic Launches Claude Duet, a Proactive AI Agent
Anthropic Launches Claude Duet, a Proactive AI Agent
12 hours ago
What 32,000 Folds Did to the iPhone Duo's Hinge
What 32,000 Folds Did to the iPhone Duo's Hinge
13 hours ago
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
14 hours ago
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
15 hours ago
Apple Support App Updated for iPhone Duo's Larger Display
Apple Support App Updated for iPhone Duo's Larger Display
15 hours ago
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
15 hours ago
iPhone Duo Tips Over on MagSafe Stands When Unfolded
iPhone Duo Tips Over on MagSafe Stands When Unfolded
15 hours ago
Apple Music's New Look Officially Announced
Apple Music's New Look Officially Announced
17 hours ago
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
17 hours ago
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
18 hours ago
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
19 hours ago
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
19 hours ago
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
20 hours ago
Loop Capital Cuts Apple Rating Over iPhone Sales Outlook
Loop Capital Cuts Apple Rating Over iPhone Sales Outlook
1 day ago
Apple Stores in Bordeaux and Lille Looted During French Protests
Apple Stores in Bordeaux and Lille Looted During French Protests
1 day ago
Bluesound Adds Native Apple Music Support
Bluesound Adds Native Apple Music Support
1 day ago
Apple CEO John Ternus Explains What Makes Good Product Design
Apple CEO John Ternus Explains What Makes Good Product Design
1 day ago
UK Proposes New Ways to Help Apple Pay Rivals
UK Proposes New Ways to Help Apple Pay Rivals
1 day ago
WhatsApp Developing In-App Browser for All Chat Links on iPhone
WhatsApp Developing In-App Browser for All Chat Links on iPhone
1 day ago
Apple's App Store Chief Explains Its Push for Premium Games
Apple's App Store Chief Explains Its Push for Premium Games
1 day ago