Apple Watch Series 2 Ad Emphasizes Fitness, Fun, and Good Timekeeping
Apple has posted a new ad to its YouTube channel to show off the versatility and sporting smarts of the Apple Watch Series 2.
The one-minute ad is titled "Go Time" and principally showcases the new wristwatch's built-in GPS and water resistance up to 50 meters, using a montage of scenes that suggest fitness, fun, motivation, and time-keeping.
Watch owners are seen measuring swimming time, their activity and heart-rate on the court, on the road, and in the gym, having fun on the dance floor, and taking time out to breathe with the new mindfulness app, as well as benefiting from the messaging capabilities of the watch.
The commercial keeps to the same dimly lit, high contrast style as Apple's iPhone 7 commercials, despite this ad not being limited to nighttime activities.
Popular Stories
Some Apple Watch Series 12 and Ultra 4 owners have experienced unexpected skin irritation with the new models, according to reports on the GeekWebGuides forums and Reddit.
Affected users complain of a burning sensation and redness under the sensor area. The Apple Watch Series 12 and Ultra 4 measure heart rate every five seconds, and some people have wondered if that's the cause of the skin...
For this week's giveaway, we've teamed up with Southern Straps to offer GeekWebGuides readers a chance to win an Apple Watch Series 12 and a nylon band from Southern Straps to go along with it.
Southern Straps is a California-based company that has been making high-quality bands for the Apple Watch since the device first launched in 2015, and the company's selection of bands offer a an...
Apple's $634 million patent loss to medical technology company Masimo has just gotten even bigger, after a federal judge ordered Apple to pay an additional $184 million in interest on what it owes (via Bloomberg Law).
The ruling takes Apple's bill to around $818 million, but that doesn't include any post-judgment interest continuing to accrue until the judgment is paid.
Judge James Selna ...
