Apple's New Ad Explores the Redesigned Apple Music
Apple today debuted a new ad aimed at exploring some of the new features in the redesigned Apple Music. The full ad functions as a basic overview of the service, letting potential users know what they can expect from it.
The ad is built around the five tabs on the bottom of the app. It starts out showing off that users can build a library of their own music, segueing into Apple Music's "For You" section. The ad showcases how the service will recommend music users currently love while also introducing them to music they will love.
From there, the ad quickly shows users that they can share playlists and easily add music to their libraries before mentioning that Apple Music receives the newest music from major artists. Finally, the ad moves toward the radio component of Apple Music, letting users know that they can listen to live or on-demand radio shows. It also shows highlights from some of the Beats 1 programming available on Apple Music, including content from Zane Lowe, other DJs and artists.
The new ad is a part of Apple's campaign to push iOS 10's redesigned Apple Music. Last month, the company debuted an ad starring "Late Late Show" host and "Carpool Karaoke" producer James Corden pitching commercial ideas for the service.
Popular Stories
Following the introduction of a new Apple Music logo and app icon earlier this month, Apple today officially introduced Apple Music's new brand identity.
In a YouTube video shared today, Apple said the new Apple Music visuals were "made by sound." More specifically, Apple said it played a sound through a container of water, resulting in the liquid moving at the frequency of the notes. Apple...
Apple appears to be rolling out a new logo for Apple Music in its upcoming set of software updates. The logo has been spotted in both macOS 27.2 beta 3 and iOS 27.2 beta 3, and it's identical to the one that Apple used in its Apple Music Hall announcement last month.
When Apple used the logo in the venue's press materials and on its new official website, it wasn't clear if this was a one-off ...
In the fourth beta of iOS 27.2, Apple updated the Apple Music icon. The new icon is black and white, replacing the prior icon.
In light mode, the logo is black on a white background, and in dark mode, it's white on a black background.
The refreshed Music app icon comes after Apple debuted a new Apple Music logo in an earlier version of iOS 27.2 and in marketing materials for its recent...
