iPhone 8 Was Nearly World's Top Google Search This Year - MacRumors
Skip to Content

iPhone 8 Was Nearly World's Top Google Search This Year

Hurricane Irma, iPhone 8, and iPhone X were three of the world's most popular search terms on Google this year, according to the company.

iphone 8 x galaxy s8
While the results make it look like the iPhone 8 is more popular than the iPhone X, it's important to consider that Apple's flagship smartphone was more commonly referred to as the iPhone 8 in rumors until a leaked version of iOS 11 essentially confirmed its stealthier name back in August.

In the consumer tech category, the iPhone 8 and iPhone X were the highest trending search terms in 2017, ahead of the Nintendo Switch, Samsung Galaxy S8, and Xbox One X in the top five globally. In the United States in particular, the iPhone 8 Plus was the sixth-most trending search term.

Google Trends outlines other popular search terms in its Year in Search 2017 categories, including actors, athletes, car brands, exercises, movies, recipes, songs and lyrics, sports teams, TV shows, and world events.


The results are similar to last year, when the iPhone 7 was the top trending smartphone brand on Google, but the second most trending search term overall behind smash-hit game Pokémon GO.

Tag: Google
Related Forum: iPhone

Popular Stories

google photos wardrobe

Google Photos Wardrobe Feature Comes to iOS

Thursday September 24, 2026 1:33 pm PDT by
Google today said its digital wardrobe option is available in the Google Photos iOS app in the U.S., India, and Brazil. Google first announced the feature back in April, but it was limited to Android users until now. The wardrobe option uses AI to pull images of clothing from the Google Photos library, organizing them into a digital closet. Users can put items together to create outfits ...
google synthid

Google's SynthID AI Detector is Now Available to Everyone

Wednesday October 7, 2026 4:42 pm PDT by
Google today said it is making its SynthID Detector available to everyone for identifying content created using AI. SynthID Detector first rolled out to members of the media last year, and it is now available worldwide in English. SynthID Detector is a website that lets users upload a photo, video, or audio file to determine whether it has a SynthID watermark that identifies it as...
M5 MacBook Pro

RIP, MacBook Ultra

Monday October 19, 2026 9:37 am PDT by
Apple today sent out invites for an experience in Los Angeles on Wednesday, October 28, and the "Pro and tell" tagline on the invitation likely means that the rumored MacBook models with touch-enabled OLED displays will stick with MacBook Pro branding instead of the once-rumored "MacBook Ultra" name. The long-rumored "iPhone Ultra" ended up being named iPhone Duo, so speculation that Apple...

Top Rated Comments

116 months ago
Yeah IPhone 8 was definitely how I searched for info on the device we now know as iPhone X.
Score: 15 Votes (Like | Disagree)
djcerla Avatar
116 months ago
Hurricane Irma, iPhone 8, and iPhone X were the world's three most popular search terms on Google this year

This proves interest in Apple's products is fading.

/s
Score: 7 Votes (Like | Disagree)
BornAgainMac Avatar
116 months ago
What would happen if people searched on something that would not be appropriate to announce?
Score: 5 Votes (Like | Disagree)
Mike MA Avatar
116 months ago
Let‘s see how Samsung will try to poke fun at that.
Score: 4 Votes (Like | Disagree)
votdfak Avatar
116 months ago
Thank you for repeating what the article said basically verbatim.
[doublepost=1513190853][/doublepost]
As true as is it is that any company can fail, Apple is far more powerful than Nokia or Blackberry even at the very top of their games.

Apple is FAR different than those companies and far more successful and valuable. They also have the biggest mountain of cash in history.
Apple failed once before. It took Bill Gates to push Apple out of gutter. I love Apple to death, but I don't like cocky ppl.
Score: 2 Votes (Like | Disagree)
HobeSoundDarryl Avatar
116 months ago
Let's see, since Apple didn't win this contest...

"As an act of God, natural disasters should be excluded"

"This is not a fair measure- hurricanes are not technology or business. Search rankings news should be based upon 'but who makes the most profitable ____________'" (and if somehow "we" are ever losing that one, we can evolve it to 'but who makes the most profitable __________ with a fruit logo on it?' and, if somehow "we" are every losing that one we can evolve it into 'but who makes the most profitable __________ with a fruit logo on it that is also designed in California?'")

"Clearly, Google has something wrong with their search algorithm. They should work with Apple to evolve their measures (so that Apple can rank #1)"

"The creator of Hurricane Irma obviously buys lots of advertising on Google, so of course, they are going to be ranked higher"

"This proves that nobody (at all) was interested in a headphone jack"

"Doesn't this mean Apple is now on par with God and/or Mother Nature?"

"It shouldn't be long until Samsung is making Hurricanes"

"What an abomination! I will never, ever, never-ever use Google for search again. Clearly, they are just pushing Apple down because Apple is a competitor."

What else am I missing?

All ;)
Score: 2 Votes (Like | Disagree)
Latest Stories
Fortnite Returning to Australian App Store After Court Ruling
Fortnite Returning to Australian App Store After Court Ruling
23 minutes ago
Apple Ordered to Open iPhone to Rival App Stores in Australia
Apple Ordered to Open iPhone to Rival App Stores in Australia
37 minutes ago
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
1 hour ago
Things Updated for iPhone Duo With Adaptive Layout
Things Updated for iPhone Duo With Adaptive Layout
1 hour ago
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
2 hours ago
iPhone Duo Reviewers Really Miss Face ID
iPhone Duo Reviewers Really Miss Face ID
7 hours ago
Does the iPhone Duo Run Hot? Here's What Reviews Found
Does the iPhone Duo Run Hot? Here's What Reviews Found
8 hours ago
Apple Music's New Look is Now Live on Apple's Website
Apple Music's New Look is Now Live on Apple's Website
9 hours ago
Anthropic Launches Claude Duet, a Proactive AI Agent
Anthropic Launches Claude Duet, a Proactive AI Agent
9 hours ago
What 32,000 Folds Did to the iPhone Duo's Hinge
What 32,000 Folds Did to the iPhone Duo's Hinge
10 hours ago
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
12 hours ago
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
12 hours ago
Apple Support App Updated for iPhone Duo's Larger Display
Apple Support App Updated for iPhone Duo's Larger Display
12 hours ago
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
13 hours ago
iPhone Duo Tips Over on MagSafe Stands When Unfolded
iPhone Duo Tips Over on MagSafe Stands When Unfolded
13 hours ago
Apple Music's New Look Officially Announced
Apple Music's New Look Officially Announced
14 hours ago
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
15 hours ago
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
16 hours ago
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
16 hours ago
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
17 hours ago
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
18 hours ago
Loop Capital Cuts Apple Rating Over iPhone Sales Outlook
Loop Capital Cuts Apple Rating Over iPhone Sales Outlook
22 hours ago
Apple Stores in Bordeaux and Lille Looted During French Protests
Apple Stores in Bordeaux and Lille Looted During French Protests
22 hours ago
Bluesound Adds Native Apple Music Support
Bluesound Adds Native Apple Music Support
22 hours ago
Apple CEO John Ternus Explains What Makes Good Product Design
Apple CEO John Ternus Explains What Makes Good Product Design
23 hours ago
UK Proposes New Ways to Help Apple Pay Rivals
UK Proposes New Ways to Help Apple Pay Rivals
1 day ago
WhatsApp Developing In-App Browser for All Chat Links on iPhone
WhatsApp Developing In-App Browser for All Chat Links on iPhone
1 day ago
Apple's App Store Chief Explains Its Push for Premium Games
Apple's App Store Chief Explains Its Push for Premium Games
1 day ago
Apple Could Owe Even More After $5.7 Billion Patent Verdict
Apple Could Owe Even More After $5.7 Billion Patent Verdict
1 day ago
Skyrim Comes to Apple Silicon Macs With New Unofficial Installer
Skyrim Comes to Apple Silicon Macs With New Unofficial Installer
1 day ago