In a new "The Future Unfolds" ad for its upcoming February 20 keynote event, Samsung today teased hints of its upcoming "Galaxy Fold" foldable smartphone.
Not a lot can be seen in the video, but the words in the video appear to wrap around a foldable surface, a reference to Samsung's first smartphone with this folding design.
Samsung in November introduced its Infinity Flex display technology, demonstrating it in a device with a 7.3-inch flexible display that can be folded right in half, collapsing from a tablet size down to a smartphone size.
At the time, Samsung said that it had to invent new materials and reimagine the display from the ground up to create its Infinity Flex technology.
Samsung is developing a new software platform for the device in partnership with Google, which is designed to support two UIs - one for when the device is open and one for when the device is closed.
Samsung's foldable smartphone will debut at its upcoming February 20 event, which will also see the launch of the new Galaxy S10 smartphone lineup.
The Galaxy S10 devices won't feature foldable displays, but there will be three options at various price points and with different display sizes. Samsung's Galaxy S10 lineup is expected to feature small "hole punch" camera cutouts to maximize available screen area.
It’s a phone… It’s a tablet… It’s a phone that unfolds into a tablet! #SDC18 pic.twitter.com/FgwpJPjqTn — SAMSUNG DEVELOPERS (@samsung_dev) November 7, 2018
Samsung will introduce its new smartphones at 11:00 a.m. Pacific Time at the Bill Graham Civic Auditorium in San Francisco, California, months ahead of when Apple will debut its 2019 iPhone lineup.
There have been some rumors suggesting Apple is exploring foldable display content, but right now, there's no concrete evidence that Apple is working on a smartphone with a foldable display.
