Apple Defends Ecosystem in Australia as Antitrust Firefighting Around the World Continues - MacRumors
Skip to Content

Apple Defends Ecosystem in Australia as Antitrust Firefighting Around the World Continues

Apple has robustly defended its ecosystem in a submission to Australia's competition watchdog, amid growing global scrutiny of the power of big tech companies and "gatekeeping."

applerundleplaceaustralia
The Australian Competition and Consumer Commission (ACCC) has scrutinized Apple's ecosystem in a series of investigations since last year and encouraged the company to give users more control over preinstalled apps and services. In a detailed response to the ACCC's Digital Platform Services Inquiry Discussion Paper, Apple argued that proposed changes to its ecosystem "would reduce incentives for dynamic firms like Apple to innovate and develop new and differentiated products" and expose users to a "far less secure and private environment."

Apple is puzzled that the competition and consumer protection agency would prioritise purported competition concerns which lack cogent evidence of harm, over clear and present severe damage to users that they experience every day. That is not what consumers want to see as outcomes of legislative reform - they want stronger, not weaker, protection - from the unlawful conduct which affects the hundreds of thousands of Australians every year whose information is stolen, scammed, traded and exploited to their detriment.

Apple highlighted confidential data that it submitted to the ACCC that shows there is "a meaningful, consistent, and upward-trending willingness of users to switch between devices and platforms, and an ongoing capacity for them to do so." The company also argued that it competes with "other software distribution platforms to attract developers to the App Store," citing web apps as an example of "an alternative means for developers to distribute apps to iOS users."

Australia is among the many countries now heavily scrutinizing Apple's ecosystem and threatening pervasive legislation in an attempt to force changes, including the United States, the United Kingdom, Japan, South Korea, the European Union, and more, with a clear appetite from global regulators to explore requirements around app store policies, app sideloading, and interoperability.

See Apple's full response to the ACCC for more information.

Note: Due to the political or social nature of the discussion regarding this topic, the discussion thread is located in our Political News forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.

Popular Stories

Apple vs DOJ Feature

Developers Question Scope of Potential Apple Antitrust Settlement

Friday October 16, 2026 6:41 am PDT by
Developers are questioning whether a settlement of the U.S. government's antitrust case against Apple would meaningfully loosen the company's control over the iPhone, according to The Information. The report highlights PayPal and Epic Games among the companies that have raised concerns with the Department of Justice (DOJ). Officials have reportedly indicated that they favor a negotiated...
iOS App Store General Feature Black

Apple Ordered to Open iPhone to Rival App Stores in Australia

Wednesday October 21, 2026 10:41 pm PDT by
Australia's Federal Court today ordered Apple to allow competing app stores, direct app downloads, and alternative payment services for Australian users from March 1, 2027. The orders follow the court's August 2025 finding that Apple misused its market power by restricting app distribution and payment options. They cover users whose Apple Account region is Australia, with Apple Developer...
fortnite apple logo 2

Fortnite Returning to Australian App Store After Court Ruling

Wednesday October 21, 2026 10:55 pm PDT by
Fortnite will return to Australia's App Store today, Epic Games told Reuters, after a federal court ordered Apple to allow eligible Epic apps back onto the store. Australia was the only country excluded when Fortnite returned to the App Store worldwide in May. Epic held off while seeking further court orders addressing Apple's payment terms. The requirement to process Epic's compliant...

Top Rated Comments

58 months ago
Uh oh, yet another continent the faithful will say Apple should pull out of. There's always Antarctica.
Score: 13 Votes (Like | Disagree)
jakey rolling Avatar
58 months ago

Maybe apple should put Australia in its rear view mirror.
There it is.
Score: 12 Votes (Like | Disagree)
58 months ago
This decade has been Anti everything good :(
Score: 11 Votes (Like | Disagree)
58 months ago
Had Apple not locked down iOS in the beginning, and ran it much more like macOS from the start...does anyone truly believe: 1) they would have made any less money (measurably)? 2) the iPhone would not be secure?

Both ideas are very doubtful.
Score: 11 Votes (Like | Disagree)
jakey rolling Avatar
58 months ago

No it isn't.

If devs choose to leave the Apple App Store to either go it alone or be exclusively in another store we as consumers lose:
[LIST=1]
* The convenience of a one stop shop for app purchases and updates
* The security/privacy of Apple's payment system versus others
* The very clear privacy declarations that the Apple store requires.

Here's the thing - none of those things will go away. Apple will still have a store, and you can still rest cozy in your little well-protected walled garden with your iNanny watching over you, if you want. All you need to do is not buy apps from other stores. While that might be a tad inconvenient because you really really want that killer app - that still becomes your choice, instead of Apple's. And it's still a far less invasive suggestion than you walled-garden fans telling us to ditch our iPhones and switch to Android every time this subject comes up.
Score: 9 Votes (Like | Disagree)
I7guy Avatar
58 months ago
While apple has to follows laws, iOS will wind up like android, unfortunately.
Score: 9 Votes (Like | Disagree)
Latest Stories
Apple Will Label Apps 'Made for iPhone Duo' in App Store
Apple Will Label Apps 'Made for iPhone Duo' in App Store
32 minutes ago
Amazon Takes $49 Off iPad With Prices Starting at $399.99
Amazon Takes $49 Off iPad With Prices Starting at $399.99
1 hour ago
F1 on Apple TV Now Available in Dolby Atmos
F1 on Apple TV Now Available in Dolby Atmos
2 hours ago
Apple Reveals More Than 50 Apps That Will Be Updated for iPhone Duo
Apple Reveals More Than 50 Apps That Will Be Updated for iPhone Duo
2 hours ago
Apple Blocks Certificates That Could Help Attackers Fake Websites
Apple Blocks Certificates That Could Help Attackers Fake Websites
3 hours ago
Giant iPhone Duo Installations Spotted at Apple Fifth Avenue
Giant iPhone Duo Installations Spotted at Apple Fifth Avenue
4 hours ago
iPhone Duo 2 Prototypes Include Under-Display Face ID
iPhone Duo 2 Prototypes Include Under-Display Face ID
4 hours ago
Tesla App Gains iPad and iPhone Duo Support
Tesla App Gains iPad and iPhone Duo Support
8 hours ago
Apple Reportedly Boosts iPhone Duo Orders by 44%
Apple Reportedly Boosts iPhone Duo Orders by 44%
9 hours ago
Fortnite Returning to Australian App Store After Court Ruling
Fortnite Returning to Australian App Store After Court Ruling
9 hours ago
Apple Ordered to Open iPhone to Rival App Stores in Australia
Apple Ordered to Open iPhone to Rival App Stores in Australia
10 hours ago
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
10 hours ago
Things Updated for iPhone Duo With Adaptive Layout
Things Updated for iPhone Duo With Adaptive Layout
10 hours ago
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
11 hours ago
iPhone Duo Reviewers Really Miss Face ID
iPhone Duo Reviewers Really Miss Face ID
16 hours ago
Does the iPhone Duo Run Hot? Here's What Reviews Found
Does the iPhone Duo Run Hot? Here's What Reviews Found
17 hours ago
Apple Music's New Look is Now Live on Apple's Website
Apple Music's New Look is Now Live on Apple's Website
18 hours ago
Anthropic Launches Claude Duet, a Proactive AI Agent
Anthropic Launches Claude Duet, a Proactive AI Agent
18 hours ago
What 32,000 Folds Did to the iPhone Duo's Hinge
What 32,000 Folds Did to the iPhone Duo's Hinge
19 hours ago
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
21 hours ago
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
21 hours ago
Apple Support App Updated for iPhone Duo's Larger Display
Apple Support App Updated for iPhone Duo's Larger Display
21 hours ago
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
22 hours ago
iPhone Duo Tips Over on MagSafe Stands When Unfolded
iPhone Duo Tips Over on MagSafe Stands When Unfolded
22 hours ago
Apple Music's New Look Officially Announced
Apple Music's New Look Officially Announced
23 hours ago
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
1 day ago
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
1 day ago
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
1 day ago
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
1 day ago
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
1 day ago