Apple Expecting to Ship 1.5 Million Units of $2,000+ AR/VR Headset in 2023 - GeekWebGuides
Skip to Content

Apple Expecting to Ship 1.5 Million Units of $2,000+ AR/VR Headset in 2023

Apple plans to ship approximately 1.5 million units of its upcoming AR/VR headset in 2023, according to reliable Apple analyst Ming-Chi Kuo.

apple mixed reality headset mockup feature yellow
In a research note, Kuo reiterated that Apple plans to announce its long-rumored mixed-reality headset during an event in January 2023. The company's first AR/VR headset is expected to cost upwards of $2,000, making it a niche product. As a result, Kuo says shipments of the device are unlikely to exceed 1.5 million units in 2023.

In May, Apple presented its AR/VR headset to Apple board members, indicating that the device is nearing its final stages before launch. Despite having worked on the headset for several years, recent problems during development related to overheating and performance have delayed the launch of the product.

The headset is expected to be powered by a chip with on-par performance as the M1 Pro in the 14-inch and 16-inch MacBook Pro.

The headset will feature more than a dozen cameras for tracking hand movements, two ultra-high-resolution 8K displays and advanced eye-tracking technology. Renders shared by The Information last year offered us a look at the potential design of the headset.

Apple is already reportedly working on the second-generation version of its AR/VR headset. According to Kuo, the new model of the headset will launch in the first half of 2025, alongside a cheaper and more affordable model.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

Popular Stories

Vision Pro M5 Announcement

New Vision Pro Headset: Apple Considering Four Different Concepts

Monday September 28, 2026 3:52 am PDT by
Apple is working on a "completely revamped" Vision Pro headset that could go in any of four directions and likely won't arrive before late 2028 or early 2029, according to Bloomberg's Mark Gurman. Writing in his latest Power On newsletter, Gurman said Apple's Vision team is exploring four concepts for the device, codenamed N224, including designs that offload internal components in a similar ...
Apple Remnants Vision Pro

Apple Unveils Immersive Horror Film Coming Exclusively to Vision Pro

Tuesday October 13, 2026 5:26 am PDT by
Apple on Monday announced Remnants, an immersive horror film that will be released exclusively on the Vision Pro on Friday, October 16. The film will be in the Apple Immersive Video format, meaning it will be a 3D video recorded in 8K resolution with a 180-degree field of view and Spatial Audio. Apple shared a short video of people reacting to the film while wearing the Vision Pro....
General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases Third watchOS 27.2, tvOS 27.2 and visionOS 27.2 Betas

Monday October 5, 2026 11:20 am PDT by
Alongside new betas of iOS 27.2, iPadOS 27.2, and macOS Golden Gate 27.2, Apple has released the third betas of watchOS 27.2, tvOS 27.2, and visionOS 27.2. The betas come two weeks after Apple released the second betas. Registered developers can download the betas through the Settings app on each device. With iOS 27.2 and watchOS 27.2, Apple is testing the new Health app that it showed...

Top Rated Comments

akfgpuppet Avatar
55 months ago
$2000 when Meta is around $500 will be a tough sell, even for a niche product. Of course it will have its buyers, but I can’t see thing gaining a lot of traction.
Score: 16 Votes (Like | Disagree)
appleguy123 Avatar
55 months ago
I’m usually a first adopter for all new tech, but I just don’t see the sales pitch for this device yet. I get why Apple and Facebook want to create virtual worlds where they get a cut of all the money spent inside them, but I don’t get why I’d want to pay money to pretend to live in such a place.
Score: 13 Votes (Like | Disagree)
55 months ago
Calm down Kuo. I would rather buy Intel broken down buggy driver infested GPUs than buy ANY VR headset crap.
Score: 12 Votes (Like | Disagree)
michaelant Avatar
55 months ago
I'm not buying one unless it looks exactly like that drawing we've come to love.
Score: 11 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
55 months ago
$2000 for an overly new product developed by Apple? The App Store itself hasn’t even matured yet for AR/VR. The bottom line, It’s too pricey! Honestly, it should start at $999.
Score: 9 Votes (Like | Disagree)
swapmanager Avatar
55 months ago
VR gives me headaches with screen so close to my eyes.
Score: 7 Votes (Like | Disagree)
Latest Stories
Apple Will Label Apps 'Made for iPhone Duo' in App Store
Apple Will Label Apps 'Made for iPhone Duo' in App Store
22 minutes ago
Amazon Takes $49 Off iPad With Prices Starting at $399.99
Amazon Takes $49 Off iPad With Prices Starting at $399.99
57 minutes ago
F1 on Apple TV Now Available in Dolby Atmos
F1 on Apple TV Now Available in Dolby Atmos
1 hour ago
Apple Reveals More Than 50 Apps That Will Be Updated for iPhone Duo
Apple Reveals More Than 50 Apps That Will Be Updated for iPhone Duo
2 hours ago
Apple Blocks Certificates That Could Help Attackers Fake Websites
Apple Blocks Certificates That Could Help Attackers Fake Websites
3 hours ago
Giant iPhone Duo Installations Spotted at Apple Fifth Avenue
Giant iPhone Duo Installations Spotted at Apple Fifth Avenue
4 hours ago
iPhone Duo 2 Prototypes Include Under-Display Face ID
iPhone Duo 2 Prototypes Include Under-Display Face ID
4 hours ago
Tesla App Gains iPad and iPhone Duo Support
Tesla App Gains iPad and iPhone Duo Support
8 hours ago
Apple Reportedly Boosts iPhone Duo Orders by 44%
Apple Reportedly Boosts iPhone Duo Orders by 44%
9 hours ago
Fortnite Returning to Australian App Store After Court Ruling
Fortnite Returning to Australian App Store After Court Ruling
9 hours ago
Apple Ordered to Open iPhone to Rival App Stores in Australia
Apple Ordered to Open iPhone to Rival App Stores in Australia
9 hours ago
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
Apple Suppliers Face Hurdles Cutting Circuit Board Emissions
10 hours ago
Things Updated for iPhone Duo With Adaptive Layout
Things Updated for iPhone Duo With Adaptive Layout
10 hours ago
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
Simplicity and Siri AI Are HomeView's Killer Features, Apple Says
11 hours ago
iPhone Duo Reviewers Really Miss Face ID
iPhone Duo Reviewers Really Miss Face ID
16 hours ago
Does the iPhone Duo Run Hot? Here's What Reviews Found
Does the iPhone Duo Run Hot? Here's What Reviews Found
17 hours ago
Apple Music's New Look is Now Live on Apple's Website
Apple Music's New Look is Now Live on Apple's Website
18 hours ago
Anthropic Launches Claude Duet, a Proactive AI Agent
Anthropic Launches Claude Duet, a Proactive AI Agent
18 hours ago
What 32,000 Folds Did to the iPhone Duo's Hinge
What 32,000 Folds Did to the iPhone Duo's Hinge
19 hours ago
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
iPhone Duo's Hidden FaceTime Camera Takes 'Trash' Photos
20 hours ago
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
iPhone Duo Has 'Edge Light' Feature That Debuted on Macs Last Year
21 hours ago
Apple Support App Updated for iPhone Duo's Larger Display
Apple Support App Updated for iPhone Duo's Larger Display
21 hours ago
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
Amazon Sweetens the Deal on Entry-Level 16-Inch MacBook Pro With $570 Off
21 hours ago
iPhone Duo Tips Over on MagSafe Stands When Unfolded
iPhone Duo Tips Over on MagSafe Stands When Unfolded
22 hours ago
Apple Music's New Look Officially Announced
Apple Music's New Look Officially Announced
23 hours ago
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
iPhone Duo Supports Apple Pencil Starting With iOS 27.2
1 day ago
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
iPhone Duo Accessories Roundup: Cases and Screen Protectors From OtterBox, ZAGG, and More
1 day ago
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
Apple Stores Will Have 'Limited' Availability of iPhone Duo for Walk-In Customers
1 day ago
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
iPhone Duo Reviews Explain Why Device is Both 'Fun' and 'Frustrating'
1 day ago
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
Apple Says 'Reachability' Feature Coming to iPhone Duo Later This Year
1 day ago